Download Your Free Chapter of Eric Dezenhall’s Glass Jaw: The Eight Most Baseless Crisis Management Cliches

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As one of the most trusted public affairs and crisis management firms, Dezenhall Resources has come across every crisis cliché in the book.

While they’re easy to espouse, they do little when it comes to effectively managing high stakes matters. We know traditional tactics are often insufficient, primarily because most mistake conflicts with communications problems. That’s where we come in.

The Eight Most Baseless Crisis Management Clichés

  1. Get ahead of the story
  2. Respond immediately
  3. Come clean
  4. Tell our side of the story
  5. Speak with one voice
  6. “A crisis is an opportunity”
  7. Change the conversation
  8. Educate our stakeholders

Don’t be duped by these common clichés. Learn how to avoid them.

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Order the updated paperback version here.

Published by 12 Books.