Trump doesn’t know how to pivot? To Trump, altering direction is weakness, or, as Eric Dezenhall says, “the equivalent of running down Pennsylvania Avenue in high heels and a tutu.” Read the article
Clichés are not crisis management strategies.
Download the chapter – Eight Baseless Crisis Clichés – to learn more.
Your submission has been sent. A staff member will reach out to you shortly. In the meantime, please view our recent case studies.