Regarding the latest Boeing scrutiny, Eric Dezenhall offers that Boeing is facing two issues 1. Boeing needs to find a real solution to its engineering problem and 2. Boeing is caught up in the “theater of crisis management”. The ultimate solution for Boeing will come with diagnosing and fixing the actual problem. Click to watch […]
Clichés are not crisis management strategies.
Download the chapter – Eight Baseless Crisis Clichés – to learn more.
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Clichés are not crisis