16 Business Strategies For Dealing With ‘Fake News’ Forbes
There is a lot of trite (or inadequate) business advice out there, including in this article. However, Dezenhall’s Executive Vice President, Anne Marie Malecha, offers battle-tested counsel that’s at the heart of what helps us win for our clients. Read the article
Crisis Management in the Age of Instant Scandal and Cultural Chaos ASAE’s Marketing Membership and Communications Conference (MMCC)
Anne Marie Malecha, Partner and Executive Vice President of Dezenhall Resources, dispels popular crisis clichés in this video which was part of a larger presentation, “Crisis Management in the Age of Instant Scandal and Cultural Chaos”, given to ASAE’s Marketing Membership and Communications Conference (MMCC) April 29, 2020.
Why Aetna Is Not a Villain Real Clear Markets
Steven Schlein and Anne Marie Malecha comment that Aetna’s savvy business acumen should not be vilified by the media or federal government simply because they don’t like the fact they were outplayed. Aetna has broken no laws and its obligation is to its employees and shareholders. This “Aetna (and other insurers) is a villain” narrative being pushed […]