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News and Insights (2)

21 Oct 2019

It’s Premature To Put Too Much Weight Into Boeing Test Pilot Messages… CNBC

Regarding the latest Boeing scrutiny, Eric Dezenhall offers that Boeing is facing two issues 1. Boeing needs to find a real solution to its engineering problem and 2. Boeing is caught up in the “theater of crisis management”. The ultimate solution for Boeing will come with diagnosing and fixing the actual problem. Click to watch […]

11 Oct 2019

How the NBA Made A No-Win Situation Worse PR Week

Dezenhall Resources’ Mike Bova discusses how the NBA made a no-win situation worse by trying to have it both ways following their latest controversy in China. “When it comes to a crisis, your objective should be to end the lifecycle of the story. Don’t make things up, state your business standards, practices and values and […]

03 Jul 2019

The DNC Set Biden Up For Failure In First Debate The Hill

Dezenhall Resources, Fred Brown opines on Joe Biden’s first debate of the 2020 primary was objectively a failure. Biden was far from a crisp orator, looked unprepared for the attacks he faced and seemed out of touch with today’s liberal base. But even if he had made coherent points and artfully deflected criticism of his […]

04 Jun 2019

Crisis Management Expert Analyzes how Boeing is Handling Controversies CNBC

This morning Eric spoke candidly with Squawk Box about the future of Boeing’s 737 Max and Boeing CEO Dennis Muilenburg. The Boeing crisis is at root an engineering crisis.  Fix the plane, and everything else falls into place.  Far too much emphasis is placed on CEO interviews, which are important, but always criticized for not […]

12 Apr 2019

Create a Crisis, Capture a Unicorn The New York Times

Veteran New York Times journalist John Schwartz and Eric Dezenhall are conspiring to become wickedly rich by becoming disruptors in the crisis management industry – they want to be known as the Uber or AirBnB of Crisis Creation.  And, yes, they’re joking. Read the article

21 Mar 2019

Trump’s Frequent & Erratic Tweeting Has Apparently Defanged His Twitter Account The Week

Trumps tweets are not proving to have long-term damages to corporate brands, they are now just proving to be fleeting annoyances. Read the full article

13 Mar 2019

How Boeing Should Respond to the Ethiopian Airlines Crash CNBC

Boeing needs to choose the best of its bad options in order to keep the airlines and the governments with them in order to survive.  They have made a decision – with the help of the FAA – that because the aircraft is safe, they will prove it in everyday use in the U.S. first. […]

05 Feb 2019

‘I Was Young’ Isn’t an Excuse: Business Leaders Need to Revisit Yearbooks Wall Street Journal

Anyone in a high profile job should conduct ‘opposition analysis’ on themselves to see if damaging pre-digital era images could come to light. Read the full story

07 Nov 2018

Midterm Election Analysis: New Threats and Opportunities Dezenhall Staff

Following Tuesday’s midterm elections, we are dealing with a new political reality in Washington DC. Divided government will lead to legislative gridlock, but Democrats will use every tool at their disposal to hold the Trump Administration accountable and promote agenda. Control of the House gives Democrats the power to block legislation, conduct investigations, hold made-for-TV […]

18 Oct 2018

Agency Pros Weigh In On Nike’s Controversial Kaepernick Campaign Forbes

Some called Nike’s Colin Kaepernick campaign controversial. Dezenhall’s Anne Marie Malecha argues that Nike carefully considered the potential backlash, understood consumer trends and ultimately avoided a reputational crisis. Read the full article