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NEWS AND INSIGHTS

13 Do’s And Don’ts For Handling A PR Crisis Over Unethical Leader Behavior

What do you do when someone who publicly represents a brand makes a gross misstep in the eyes of consumers?  Don’t overpromise and underdeliver says Anne Marie Malecha to Forbes.  This creates a second round of bad press. To read more of what Anne Marie says and other contributors read the full article.

From Forbes
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