How VW fared with its no-apology ads
Apologies mark the beginning of recovery, not the conclusion states Eric Dezenhall in his book, Glass Jaw. This remains true for VW and in this latest interview with Automotive News, Dezenhall says that the general perception out there is that an apology should do more than it actually does.
December 13, 2024
There are few people I hold in lower regard than scammers, especially those who take advantage of the elderly and vulnerable. Around the time my parents retired, I started policing…
December 6, 2024
We cover everything from the top cultural conversation – Annie Moore writes on the ubiquitousness of Wicked – and some other stories that deserve more conversation, like David Manitsky’s take…
November 22, 2024
We’re back! Washington is in full-on gossip mode around the presidential transition and the new Congress. We speak of none of that here at Dez Reads. I am interested in…