Generated by All in One SEO Pro v4.9.10, this is an llms.txt file, used by LLMs to index the site. # Dezenhall Resources We Impact Outcomes ## Sitemaps - [XML Sitemap](https://dezenhall.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Dez Reads. Trash on the Ballot.](https://dezenhall.com/2026/07/dez-reads-trash-on-the-ballot/) - Nobody understands the farce of electoral politics quite like the Brits.England is a country that is near and dear to my heart. I have mixed feelings about UK politics, given my marriage to a fiercely Thatcherite British girl. But one thing I absolutely love is the admitted farce of it. There is a trash can - [Dez Reads. The Euros Are Starting to Get It.](https://dezenhall.com/2026/06/dez-reads-the-euros-are-starting/) - America turns 250 years old in a couple of weeks, and while Anne Marie and I are headed to Cannes on Sunday night to talk advertising and persuasion, we’re happy to see the Europeans ingratiating themselves into America’s cultural fabric throughout this World Cup. Kaci Donegan leads Dez Reads this week with an accounting of - [Dez Reads. You Can’t Pay Escrow in Vibes.](https://dezenhall.com/2026/06/dez-reads-you-cant-pay-escrow-in/) - This week, we’re talking about four things Americans take seriously: branding, Bay Area real estate, email etiquette, and blondes.Our very own Anne Marie Malecha kicks us off with a story about a publication name change rollout that quite literally went rolling down K street before legal approval. Nothing says “launch strategy” like rolling a mobile - [Dez Reads. The Season of Inebriation.](https://dezenhall.com/2026/05/dez-reads-the-season-of-inebriation/) - With Memorial Day weekend in tow, Dez wants to start off by saying thank you to all those who have served. It’s Katie Runkle here, taking the pen while Josh Culling fights the issues of the day.We hope your celebrations give due honor to all active-duty service members and veterans, though fall short of the - [Dez Reads. Decimal Points and the Gates of Hell](https://dezenhall.com/2026/05/dez-reads-decimal-points-and-the/) - There are two kinds of people in the world – those who trust the process and those who immediately question why the speed limit is suddenly 17.3 mph.Mark Emerson here with the pen, and this week is full of people trying to reshape systems that no longer feel quite right. Anne Marie Malecha opens with - [Dez Reads. Beach tests the limits of our HR department.](https://dezenhall.com/2026/04/dez-reads-beach-tests-the-limits/) - I don’t think there is a newsletter in Washington that generates the kind of whiplash our first two Dez Reads submissions do this week.Sam zooms out on modern sports media with a look at Jomboy, who creates some of my favorite content on the internet. The creator economy works for slow sports just as well - [March Madness’ Million Dollar Moments](https://dezenhall.com/2026/04/march-madness-million-dollar-moments/) - Nothing quite captures the greatness of sports – sacrifice, ambition, competition, achievement, pain, glory – quite like March Madness. As two sports fans from the Heartland leading a firm with a decidedly Midwestern ethos (work hard, be a good person), we were thrilled to see two Big Ten teams take the men’s and women’s championships - [Dez Reads. Cockroaches & Culture](https://dezenhall.com/2026/04/dez-reads-cockroaches-and-culture/) - Just another week where reality outperformed fiction.Mark Emerson here with the pen. There’s a lot to unpack this week. Let’s get into it. Anne Marie kicks us off with a story that reads like a corporate Black Mirror episode, where eBay employees turned unfavorable coverage into a full-blown harassment campaign. It’s bizarre, dark, and a - [The Other Side of the Bracket – DraftKings Isn't Wrong to Push the Line](https://dezenhall.com/2026/03/the-other-side-of-the-bracket-draftkings/) - The NCAA filed a temporary restraining order against DraftKings for using “March Madness” and “Final Four” in connection with its betting products. The legal argument is straightforward. The strategic argument is more interesting.DraftKings didn’t stumble into this. They walked in with their eyes open, and a very clear calculation: the commercial upside of being synonymous - [Your Brand Isn't a Cultural Vibe. It's Intellectual Property.](https://dezenhall.com/2026/03/your-brand-isnt-a-cultural-vibe-its/) - Every March, thousands of marketers commit a completely avoidable legal error. They slap “March Madness” on a promotion, send it out the door, and assume that because the phrase is everywhere, it must be fair game.It isn’t.The NCAA filed for a temporary restraining order in federal court to stop DraftKings from associating its sports betting - [Dez Reads. AI Brackets & Pound Cake](https://dezenhall.com/2026/03/dez-reads-ai-brackets-and-pound-cake/) - I still fill out my bracket the old-fashioned way.Gut picks, a little overconfidence, and just enough conviction to be completely wrong come Friday afternoon. It’s Mark at the helm today, and MaryGrace kicks us off this week pushing back on the idea that we should outsource even that small joy to AI. Because at the - [Dez Reads. Personal Pan Pizzas Are Back.](https://dezenhall.com/2026/03/dez-reads-personal-pan-pizzas-are/) - By. Josh Culling, Anne Marie Malecha, William Kim, Nathaniel Beach, and Madeline NaglerMy childhood was built on pizza and The Boxcar Children.Every book I read earned me a sticker on my BOOK IT pin. Five stickers = a free personal pan at Pizza Hut, with a side of breadsticks and a Pepsi in a red - [Dez Reads. Mostly Sports.](https://dezenhall.com/2026/02/dez-reads-mostly-sports/) - At Dez, we love a good scrap.In our day jobs, I mean entering high-pressure situations and often punching back on behalf of our clients.On the couch, for many of us that means watching sports. That certainly comes through this week, a distinct Dez Reads emphasis on the Olympics and the Super Bowl. Katie Runkle, of - [Dezenhall Resources Announces Team Member Promotions](https://dezenhall.com/2026/01/dezenhall-resources-announces-five-team-member-promotions/) - FOR IMMEDIATE RELEASE Washington, D.C. — January 5, 2025 — Dezenhall Resources, a leading crisis management andstrategic communications firm, announced the promotion of Mark Emerson to VicePresident, Kaci Donegan to Director, Nathaniel Beach to Senior Advisor, and Helen Taylor toAdvisor, whose skill, creativity, and commitment continue to strengthen the firm’s capabilities and clientpartnerships. “Dezenhall is - [Dezenhall Resources Adds Starbucks’ Sam Jefferies as Senior Vice President, Leveraging Deep Corporate Crisis Expertise](https://dezenhall.com/2026/02/dezenhall-resources-adds-starbucks-sam-jefferies-as-senior-vice-president-leveraging-deep-corporate-crisis-expertise/) - FOR IMMEDIATE RELEASE Washington, D.C. — February 9, 2026 — Dezenhall Resources, a leading crisis management andstrategic communications firm, announced the the hiring of Sam Jefferies, who rejoins the firm asSenior Vice President after years leading crisis communicatons and brand reputation for theStarbucks Coffee Company from their SeaMle headquarters. “Welcoming Sam Jefferies back to Dezenhall - [Dez Reads. Spouse, or Co-Founder?](https://dezenhall.com/2026/01/dez-reads-spouse-or-co-founder/) - I’m not sure my wife knew what she was getting into.When I made the move directly from a filthy group house into her pristine condo upon our engagement, it became clear to both of us: This shared life is going to be a whole new thing for both of us. Katie Runkle is Dez’s newest - [Dez Reads. Alright, Alright, Alright.](https://dezenhall.com/2026/01/dez-reads-alright-alright-alright/) - Happy New Year from Team Dez! We’re moving Dez Reads to every other Friday in 2026. I look forward to continuing to curate, read, and learn from what the team is interested in throughout the year.We tend to gravitate toward stories that interest us personally, but matter to the discipline of persuasion in some way. - [Dez Reads. No One Fs With the AI Jesus.](https://dezenhall.com/2025/12/dez-reads-no-one-fs-with-the-ai-jesus/) - Our last edition of 2025 features an AI Jesus bot alongside thieving and drug-dealing Santas.Ain’t that America?We will pick things up in January with our latest readings and musings. I want to thank our team, which exploded in size and Dez Reads contributions this year. Thank you for helping show off the curiosity and learning - [Dez Reads. Holiday Party Szn.](https://dezenhall.com/2025/12/dez-reads-holiday-party-szn/) - Last night, the entire Dez team gathered in Washington, DC for our annual holiday dinner.We reflected on our year, celebrated the dozen new faces in the room, and awarded some promotions to our people. Office holiday parties can be a bore, for sure, but seeing our team unwind for a few hours (and service a - [Dez Reads. Holiday Mischief.](https://dezenhall.com/2025/12/dez-reads-holiday-mischief/) - Winter may be settling in, but the news cycle hasn’t cooled off.Mark here. The temperatures have dropped fast over the last couple of weeks, and suddenly it feels like we’ve fully stepped into the holiday stretch. It’s that time of the year when the days shorten, and everyone starts trying to carve out time for - [Dez Reads. With Gratitude.](https://dezenhall.com/2025/11/dez-reads-with-gratitude/) - I’m thankful that clients are starting to cancel calls in the lead-up to Thanksgiving.I wasn’t sure if this informal tradition would continue this year. The holidays are always busy, but there is a mutual desire between practitioners and clients that some meetings will give way to the demands of the holidays. News cycles narrow; Congress - [Dez Reads. In Penny Memory.](https://dezenhall.com/2025/11/dez-reads-in-penny-memory/) - This week’s issue moves from nostalgia to absurdity faster than a robot face-planting onstage.Mark here, sorting through a week of news that ranges from uncanny to unbelievable. So, business as usual.Anne Marie leads us off with a eulogy for the humble penny, reflecting on the surprising nostalgia sparked by the retirement of a coin most - [Dez Reads. Love, Larceny, and Lions.](https://dezenhall.com/2025/11/dez-reads-love-larceny-and-lions/) - This week’s issue covers everything from stolen hearts to stolen cream.Mark here, back at the helm, as the news cycle serves up another week of chaos, curiosity, and stories too strange to make up.Katie leads us off with AI progressing from assistant to soulmate in the strange new world of digital companionship. Truly a love - [Dez Reads. All Bets Are Off.](https://dezenhall.com/2025/10/dez-reads-all-bets-are-off/) - When the line between the court and the casino starts to blur, you know it’s been an interesting week.Mark here, stepping in as Josh wraps up yet another week of managing the world’s biggest problems. In between various crises, he had time to lead us with a story straight out of Scorsese – mobsters, NBA - [In Today’s Washington, Reputation Management is Crisis Management for Foreign Companies](https://dezenhall.com/2025/10/in-todays-washington-reputation-management/) - In today’s Washington, your public reputation isn’t just good business practice; it can become your most effective advocacy tool. The traditional advocacy playbook that does not leverage your public reputation should be avoided. Building relationships with relevant officials and working through back-door channels to get deals done – this may have worked for previous administrations, - [Dez Reads. Pumpkin Spiced Content.](https://dezenhall.com/2025/10/dez-reads-pumpkin-spiced-content/) - There are two entries about pumpkins in this week’s Dez Reads.Phil Bogdan reports on the desecration of a Halloween tradition at the University of Montana, because nothing is sacred anymore, and Mike Bova establishes some diplomatic ties between New York and the Midwest, by shouting out my people’s critical contributions to the Jack-O-Lantern supply chain. - [Dez Reads. Get This Bear Out of My Supermarket](https://dezenhall.com/2025/10/dez-reads-get-this-bear-out-of-my/) - Josh is out solving the crisis of the day and will soon be gearing up for the Detroit Tigers vs. Seattle Mariners Game 5 of the ALDS this evening. So it’s Mark Emerson here, and I’ll be pinch-hitting in his place. Little does he know, I’m a Mariners fan and he’s in for a rough - [Dez Reads. Invisible Drunk Drivers.](https://dezenhall.com/2025/10/dez-reads-invisible-drunk-drivers/) - Our driverless cars are immune from prosecution.At least that’s what cops in San Bruno, California, found out when they attempted a DUI stop on a Waymo for making an illegal U-turn. Mark Emerson leads this week with a new ethical wrinkle in the automation space: Who do you hold accountable when a machine commits a - [How to Lose Your [Corporate] Reputation in 10 Days](https://dezenhall.com/2025/10/how-to-lose-your-corporate-reputation/) - When a lawyer and a communications professional walk into a bar… Or in this case, a studio – a crisis and reputation management podcast is born.Stacy Bratcher, Chief Legal Officer and host of the Legal Department podcast, and I have been deep in the trenches together battling existential crises that threatened organizational reputations and legal - [Dez Reads. First They Came for the Emotional Support Alligators.](https://dezenhall.com/2025/10/dez-reads-first-they-came-for-the/) - And I said nothing, because I was not an emotional support alligator.Beach leads this week with an underreported story on creeping fascism in America, in which large multinational companies are restricting a man’s right to grocery shop with an alligator on a leash! Don’t miss this important story.Will Kim reports on the intersection of culture - [Dez Reads. Fat Bear Week.](https://dezenhall.com/2025/09/dez-reads-fat-bear-week/) - The last thing I actually enjoyed about social media, before I swore off almost all of it (my Politics Twitter addiction is sadly still intact), was Katmai National Park’s Fat Bear Week contest. The bears at Brooks Falls are so cool that I took my family to Katmai on my daughter’s 8th birthday. Diane Chaaban - [Dez Reads. Bring A Book to the Bar.](https://dezenhall.com/2025/09/dez-reads-bring-a-book-to-the-bar/) - There’s a new bar in DC that is banning phones. This is obviously a good thing. MaryGrace Lucas leads this week with the story of Hush Harbor, where patrons are expected to seal their phones and, you know, be present and human for an hour or so.My suggestion, as someone who is insufferable in his - [The Paul Finebaum Show. The Paul Finebaum Show - Hour 3: Belichick on HULU](https://dezenhall.com/2025/08/the-paul-finebaum-show-the-paul-finebaum-show-hour-3-belichick-on-hulu/) - Josh Culling, President of Dezenhall Resources, appeared on Paul Finebaum's show, talking about Bill Belichick's reputation heading into his first season at UNC, and the PR value of public sniping between Josh's Big Ten and Paul's SEC. Thankfully Paul let Josh off the hook before the angry SEC callers started lighting up the phone lines... - [Dez Reads. Burrito-Wrapped People.](https://dezenhall.com/2025/08/dez-reads-burrito-wrapped-people/) - If only I had gone to college in Tokyo, Japan, rather than Athens, Ohio.This week I learned from Diane Chaaban that Japanese police are swaddling drunk people like burritos until they calm down. This is a criminal justice reform I can get behind, both for the humane approach to policing, and the lolz. It leads - [Dez Reads. hi im roy.](https://dezenhall.com/2025/08/dez-reads-hi-im-roy/) - Smart marketing will always be a potential differentiator in crowded markets.The generative AI space is the definition of crowded, with more enterprise platforms coming online by the day. As a leader of a medium-sized business reliant on cutting-edge tech, even I struggle to understand the differences between one platform and the other.Helen Taylor leads us - [Dezenhall Adds Five Dynamic Hires – Katie Runkle, Steffen Newman, Amma Boateng, MaryGrace Lucas, and Jana Spacek ](https://dezenhall.com/2025/08/dezenhall-adds-five-dynamic-hires-katie-runkle-steffen-newman-amma-boateng-marygrace-lucas-and-jana-spacek/) - FOR IMMEDIATE RELEASE August 12, 2025 Washington, D.C. — Dezenhall Resources’ battle-tested team continues to grow with the additions of Katie Runkle, Associate; Steffen Newman, Associate; Amma Boateng, Senior Director, Coalitions; MaryGrace Lucas, Vice President; and Jana Spacek, Managing Director of Organizational Development and Operations. “Dezenhall is on a relentless pursuit for top-end talent so that - [Dez Reads. The Cult of Labubu.](https://dezenhall.com/2025/08/dez-reads-the-cult-of-labubu/) - Welcome to the dog days of summer, August, when DC slows down and everyone gets a few weeks to relax; or so I’m told. It’s certainly not a sleepy time at Dez.This week we welcome recent hire Katie Runkle, who leads this week with a look at these weird stuffed animals my kids won’t shut - [Dez Reads. Rat Race.](https://dezenhall.com/2025/07/rat-race/) - You’ve got your deputy editor, Mark Emerson, at the helm this week while Josh is off the grid in an RV trying to get Wi-Fi from a lakeshore in Northern Michigan.We lead off with a trending arrest that’s too bizarre not to laugh at as a Florida man dressed as Chuck E. Cheese was busted - [CNN. The Fed just gave a rare look at its $2.5 billion renovation — right before Trump’s tour](https://dezenhall.com/2025/07/cnn-the-fed-just-gave-a-rare-look-at-its-2-5-billion-renovation-right-before-trumps-tour/) - Anne Marie Malecha, CEO of Dezenhall Resources, had the pleasure of talking with Bryan Mena at CNN about the White House and the Federal Reserve's current high-stakes battle. After much public criticism about the Fed's seven year renovation project, the historically tight lipped central bank opened its doors to media and the President today. READ - [Dez Reads. Yawn.](https://dezenhall.com/2025/07/dez-reads-yawn/) - How’s that for an attention grabbing subject line?I don’t mean to suggest that this edition of Dez Reads is boring, I mean to suggest that Phil Bogdan is interested in the evolutionary biology of the yawn. He leads this week with a scientific breakthrough revealing that zebrafish “catch” yawns from each other, just as humans - [Warner Bros. and the Power of Knowing Your Audience](https://dezenhall.com/2025/07/warner-bros-and-the-power-of-knowing/) - Not long ago, Warner Bros. was the kind of studio that could make The Dark Knight and The Departed in the same decade without explaining the contrast. These weren’t just profitable films, they also helped shape culture and made audiences feel like the studio stood for something. That kind of trust takes decades to build. - [Dez Reads. Definitely not a bag of drugs.](https://dezenhall.com/2025/07/dez-reads-definitely-not-a-bag-of/) - I’m not even going to tease Beach’s leader this week about hilariously dumb criminals. Just read it.Also this week, in the spirit of always innovating, Anne Marie introduces a reader poll to the Dez Reads mix, which will be of interest to our robust True Crime DR community. Be sure to weigh in on who - [CNN. Linda Yaccarino is out as CEO of Elon Musk’s X](https://dezenhall.com/2025/07/cnn-linda-yaccarino-is-out-as-ceo-of-elon-musks-x/) - Linda Yaccarino has stepped down as CEO of Elon Musk’s X, formerly known as Twitter, after two years marked by dramatic transformation and persistent challenges. Her departure comes amid ongoing controversies surrounding content moderation and advertiser confidence, as well as the platform’s integration with Musk’s AI company, xAI. Anne Marie Malecha on her tenure at X, - [Dez Reads. How the Sausage is Made.](https://dezenhall.com/2025/07/dez-reads-how-the-sausage-is-made/) - It is the best week of the year, and in the unapologetic spirit of American Dynamism, we thought we’d show you a behind the scenes look at how Dez Reads is created.Given everything going on in the world [gestures wildly], this has not been a typical holiday week. We’re busy, and as a result I - [Dez Reads. But look at what he accomplished.](https://dezenhall.com/2025/06/dez-reads-but-look-at-what-he-accomplished/) - It’s the annual pre-summer solstice Dez Reads, and the vibes are tremendous.This week, we introduce new Dez hire Phil Bogdan to the world. Phil writes about a 3 mph police chase in which the criminal flees in a commercial excavator (actual police cam footage featured below). Welcome to the firm.Kaci Donegan gets the award for - [Dez Reads. News I Can’t Choose.](https://dezenhall.com/2025/06/dez-reads-news-i-cant-choose/) - Greetings from the passenger seat of my wife’s car as we head up to Walloon Lake – Ernest Hemingway’s one-time summer haunt – for some R&R.While I enjoy reading every Dez Reads submission I receive from our staff, usually there’s one that sticks out to me. That story tends to get the headline mention, the - [From Microtrend to Mainstream: What Labubu Teaches Us About Going Viral](https://dezenhall.com/2025/06/from-microtrend-to-mainstream-what/) - I’ll be honest – a few months ago, I couldn’t have told you the difference between a Labubu and a Trollz doll. But suddenly, these oddball, mischievous little creatures were everywhere – dangling from handbags of celebrities and popping up on my social feeds.Turns out, Labubu is the perfect case study in how a hyper-niche - [Dez Reads. McDonald’s is Losing the Snack Wrap Wars.](https://dezenhall.com/2025/06/dez-reads-mcdonalds-is-losing-the/) - “I don’t eat much fast food,” said the parent, lying.I average roughly 10 trips per week dropping my kids off at practices, games, recitals, and sleepovers. This doesn’t account for my wife’s even larger number. It’s a full-time job, and these kids need to eat. That means I’ve been to McDonald’s more in the last - [AXIOS. Trump's Trade War Ignites Brand Backlash](https://dezenhall.com/2025/04/trumps-trade-war-ignites-brand-backlash/) - In a recent Axios Communicators newsletter, Anne Marie Malecha offers her perspective on how American multinationals can adapt their communication strategies in the face of rising anti-American sentiment abroad.She emphasizes the importance of cultural sensitivity and local expertise:"American multinationals should have communication experts in the region who 'understand the culture in which they're operating' to - [Podcast. What Most Firms Won't Tell You About Brand Crises (W/Josh Culling)](https://dezenhall.com/2025/03/what-most-firms-wont-tell-you-about-brand-crises-w-josh-culling/) - Dez President Joshua Culling joins Matthew Mazzone to discuss how reputation is won or lost when the stakes are highest. He digs into why crisis management is a survival discipline, how brand value can disappear in an instant, and why – if you think it’s a game of spin – you’ve already lost.This one’s packed - [Dez Reads. A Village of Elephants.](https://dezenhall.com/2025/05/dez-reads-a-village-of-elephants/) - The animal kingdom has a lot to say about how humans should act. One of the best examples is the elephant, which goes out of its way to care for its peers and even mourns dead family members. This week, I also learned via Maya Shackley’s submission that they have somewhat complex social structures, including - [Emilia Pérez Lead Actress Cut from Film's Oscar Campaign after Racist Tweets Resurface](https://dezenhall.com/2025/02/emilia-perez-lead-actress-cut-from-films-oscar-campaign-after-racist-tweets-resurface/) - Anne Marie Malecha joined CBC to discuss the implications for Netflix's 13-time Oscar-nominated film Emilia Pérez ahead of awards season after offensive social media posts from lead actress Karla Sofía Gascón were uncovered by a journalist. Read The Article - [You Didn’t Hear This From Me](https://dezenhall.com/2025/05/you-didnt-hear-this-from-me/) - When Maggie released a Dez Reads on the Normal Gossip podcast, I was thrilled as it has been a guilty pleasure of mine and frequent discussion topic with friends for the past few years. While Maggie is a Normal Gossip disciple, I’m more of a fair-weather fan who tunes in for the best episodes. It’s - [Trump's Return Sparks a High-Stakes Communications Test for Corporate America](https://dezenhall.com/2024/11/trumps-return-sparks-a-high-stakes-communications-test-for-corporate-america/) - "'The conditions that existed in the 2016, Trump 45 era are important to remember,' says Anne Marie Malecha, CEO of Dezenhall Resources. 'Money was cheap, people were expanding their businesses at a rapid pace, and there was a really tight labor market, so companies were worried about losing their workforce and wanted to keep employees - [Dez Reads. Nostalgic Dez Dads.](https://dezenhall.com/2025/05/dez-reads-nostalgic-dez-dads/) - We lead off with some summertime dad vibes in this week’s Dez Reads. As summer approaches, Colby Nelson fondly remembers the midcentury modern house through the eyes of reverse home flippers in Atlanta. There is something quintessentially summer-ish about a big, old house bathing in sunlight from its massive windows and open floor plan. I - [Dez Reads. With Gratitude for Anti-Venom.](https://dezenhall.com/2025/05/dez-reads-with-gratitude-for-anti/) - Happy Friday.Jen Hirshon and I flagged the same story this week, and she won the blurb, which leads this week’s Dez Reads. Jen looks at Tim Friede, a veritable hero who subjected himself to over 200 venomous snakebites and hundreds more venom injections over the course of his life. The result? He is producing antibodies - [Dez Reads. Good Manners Cost More Than Nothing.](https://dezenhall.com/2025/04/dez-reads-good-manners-cost-more/) - Greetings from London, where my wife and I are celebrating my 40th birthday by watching Nottingham Forest take on Manchester City in the FA Cup Semifinal. Dez Reads is the least professional responsibility I have on my plate.When you ask your favorite AI model for some information, are you polite? According to Sam Altman and - [Product Recall Checklist](https://dezenhall.com/2025/04/product-recall-checklist/) - Product recalls are among the most common crises faced by consumer products companies. Despite their frequency, many organizations remain unprepared when faced with such challenges, often making rushed, knee-jerk decisions that exacerbate the problem.Product recalls are par for the course. That’s why there are clear regulatory, operational, and consumer notification processes to address recalls of - [Dez Reads. We Love the Bird Call Kid.](https://dezenhall.com/2025/04/dez-reads-we-love-the-bird-call-kid/) - Things get pretty extraterrestrial in Dez Reads this week, with Mike Bova reporting on signs of alien life, Will Kim writing up an unclassified CIA report that made me say “WTF” out loud while editing it, and Maggie Johnston calling out some truly impressive lesser-known passengers on Blue Origin’s recent trip to space.Jen Hirshon leads - [Dez Reads. We Are Finally Poisoning the Mosquitoes.](https://dezenhall.com/2025/04/dez-reads-we-are-finally-poisoning/) - Hello Dez Readers – I have to walk out the door to chaperone a 4th grade field trip to Fort Meigs. I’m pretty jazzed about it, but because I’m late, I’m going to turn the intro over to Mark Emerson today. But before I do that, I would like to express my support for poisoning - [Dez Reads. We Found Out How to Make Mark Emerson Mad.](https://dezenhall.com/2025/04/dez-reads-we-found-out-how-to-make/) - Dez’s Mark Emerson, my co-producer of Dez Reads, is not known for his temper. The guy is just a peach…unless his flight is delayed. The vicarious fury that oozes from Mark’s write-up of a United Airlines pilot diverting a flight abroad because the pilot forgot his own passport made me laugh through the entire edit. - [March [Marketing] Madness](https://dezenhall.com/2025/03/march-marketing-madness/) - One of the things that makes March Madness so fun is its unpredictability. You never know which team will pull off an upset or make an early exit. While this is a sports fan’s dream, it’s a social media manager’s nightmare—sort of. Some of the best viral moments come out of March Madness, but they’re - [Dez Reads. Turn Off Your Phone and Listen to Vinyl.](https://dezenhall.com/2025/03/dez-reads-turn-off-your-phone-and/) - Our children expect us to be able to call up any song or video clip on demand, thanks to low-cost streaming via Spotify, YouTube, and their peers. This is very convenient, but does it come at the cost of accidental exploration and discovery? If you grew up with cassettes as I did, or vinyl as - [Dez Reads. Sex, Drinking and Dementia.](https://dezenhall.com/2025/03/dez-reads-sex-drinking-and-dementia/) - We are finally getting some decent weather, and I think I speak for everyone when I say – finally. Winter felt like it overstayed its welcome, but as we inch closer to spring, things are starting to look up. This week, Anne Marie Malecha pulls back the curtain on Congress with a Politico piece that - [Dealing with the Changing Political Winds: Where Does Clean Energy Go from Here?](https://dezenhall.com/2025/03/dealing-with-the-changing-political/) - Every presidential transition brings a new agenda and new priorities that can be challenging for any industry. The changes brought about by the new Trump administration have come faster than most, which has left many companies scrambling for strategic shifts and responses that will set them on the right path in both the short and - [Eric, do you absorb the news differently than I do because of your job?](https://dezenhall.com/2022/04/eric-do-you-absorb-the-news-differently/) - Many of my friends and students ask me if I process the news differently from how they do because I make my living in crisis management and constantly battle disinformation. The answer is “yes” — and way more skeptically. But this doesn’t necessarily mean that I’m always right. After the Will Smith slap flap a - [The 10 Elements of Disinformation](https://dezenhall.com/2022/04/the-10-elements-of-disinformation/) - Given all of the recent talk about disinformation, there seems to be a perception that it can be easily ordered up like a pizza. The truth is that much disinformation fails — but when it works, it works big. Throughout the thirty-five-plus years, I’ve been in the crisis management business, I’ve compiled a list I - [Go Woke Go Broke or Right Flank Make Bank?](https://dezenhall.com/2022/04/go-woke-go-broke-or-right-flank-make/) - A journalist friend following the controversy at Disney and the Florida education law asked me if I thought conservative parents would stop watching Disney movies or drop their products. My answer: Not in any meaningful way. Not yet. My experience has been that human beings take the path of least resistance and gravitate to venues - [Is “Disinformation” the New “Fake News?”](https://dezenhall.com/2022/04/is-disinformation-the-new-fake-news/) - We humans get excited when we find a new word that makes our world make sense. The newest watchword that makes us all feel smart is “disinformation.” Great term. Great concept. But fraught with peril. We are genuinely awash in disinformation, but just like everything else these days, the disinformation label is in danger of - [What Polls on Corporations and Social Issues Don’t Tell Us](https://dezenhall.com/2022/05/what-polls-on-corporations-and-social/) - Another poll was recently released on how the reputations of certain companies had slipped in the proverbial rankings. One of the companies named was Disney. I was less concerned about the rankings themselves than I was about the commentary of a pollster who concluded that Disney’s reputation had fallen because the company appeared “calculating” in - [Disgraceful Paralysis in the Face of Tragedy](https://dezenhall.com/2022/06/disgraceful-paralysis-in-the-face/) - Like so many of us, I have been obsessing about the mass murder at the Robb Elementary School in Texas. I have frustratingly very little insight, with one possible exception that I humbly offer up for consideration: The question of why the police, based upon current reports, didn’t enter the school sooner to confront the - [The White House Does Not Have a Messaging Problem](https://dezenhall.com/2022/06/the-white-house-does-not-have-a-messaging/) - As the narrator said at the beginning of Peter Pan, “All of this has happened before, and it will all happen again.” I refer to the instinct of those under public siege to declare their dire straits to be “a message problem.” The Biden White House is said to be facing such a challenge right now. - [The Business – Republican Cold War](https://dezenhall.com/2022/06/the-business-republican-cold-war/) - The rap has always been pretty simple: Republicans were the party of big business and Democrats were all about the little guy. While this was never completely true, it was once a lot truer than it is now. The old assumptions don’t work anymore. As the Republicans have gone populist, bashing big companies is now - [Polarization and Public Relations](https://dezenhall.com/2022/07/polarization-and-public-relations/) - GUEST POST FROM DEZENHALL RESOURCES, EXECUTIVE VICE PRESIDENT, JOSH CULLING In 2016, I wrote a piece for World Trademark Review in which I examined the components of corporate reputation and offered some advice to brand managers on how best to prioritize these when restoring a company’s reputation after a crisis. One key takeaway: C-suites are - [Look at My Confidential Strategic Plan, Ma!](https://dezenhall.com/2022/07/look-at-my-confidential-strategic/) - I had a reaction to the release of Uber’s internal lobbying documents this week that was probably…unconventional. While it certainly appears that Uber crossed some lines in its advocacy efforts, something else struck me in a way that would only bother someone who made his living in crisis management: The reckless indiscretion of Uber’s operatives. - [Social Media and its False Perception](https://dezenhall.com/2022/07/social-media-and-its-false-perception/) - Invariably the first thing that our clients and potential new clients ask us when they first call is, “how do we use social media to mitigate our issue?” Or they come to us panicked because a few troubling users on Twitter are constantly posting about their issue, which they believe is akin to the villagers - [Stream This: Political Ads and the Coming Battlegrounds](https://dezenhall.com/2022/07/stream-this-political-ads-and-the/) - Hulu has decided to run political ads after Democrats protested the Disney-owned streaming service had rejected its issue-oriented commercials. Political ads have been around for a long time, but the public collision between big companies and social issues is just getting started, as I discussed recently on CNBC’s Squawk Box. I’m not privy to why - [Polarization and Public Relations, Part II](https://dezenhall.com/2022/08/polarization-and-public-relations-b23/) - Last month, I wrote a piece for World Trademark Review on polarization and its implications for brand managers and corporate leaders. I republished the first half here, Polarization and Public Relations. The second half is below. The full column examines four truths to consider when assessing one’s reputation: The median consumer is more likely to - [As America Heats Up, Other Stuff Gets Get Bland](https://dezenhall.com/2022/08/as-america-heats-up-other-stuff-gets/) - A few things have converged in my mind in the past few weeks as I count down to my sixtieth birthday. They involve shopping malls, the impending finale of Better Call Saul, and comedy. Saul’s purgatory for his Breaking Bad-era crimes is working at a Cinnabon at a shopping mall in Omaha, Nebraska. Saul’s mall - [Navigating the Business News Farce](https://dezenhall.com/2022/08/navigating-the-business-news-farce/) - We know the algorithm for political news: Headlines that blast “_____ Sparks Outrage.” Articles that confirm that [Insert hated group] is as awful as you think they are and who deserves your wrath. It’s all designed to get your dander up and hook you into coming back for another dose of pique. There hasn’t been - [The Queen of Crisis Management](https://dezenhall.com/2022/09/the-queen-of-crisis-management/) - One of my favorite mental parlor games is war-gaming what it would be like to have certain institutions and people as crisis management clients. I confess to having had several thought-bubble exchanges with Queen Elizabeth II to these ends, which probably looks peculiar when I’m driving. I based my side of the dialogue on how - [Watching Succession(s)](https://dezenhall.com/2022/09/watching-successions/) - When asked what his new film, The Godfather, was about, director Francis Ford Coppola answered, “Succession.” Indeed, the movie chronicles the bloody drama that must take place to ensure a leadership change that must appear smooth to the outside world. As King Charles III succeeds Queen Elizabeth II, it all seems like a matter of - [You Have to Believe It to See It](https://dezenhall.com/2022/09/you-have-to-believe-it-to-see-it/) - “We tell ourselves stories in order to live.” – Joan Didion It’s hard for me to stomach political news these days, but certain things are tough to ignore. Donald Trump’s recent rally in Ohio, where he embraced QAnon tropes got my pulse racing. I’m nervous about anything that smacks of collective brainwashing. This is a - [Watch out DeSantis; The Media Loves to Declare a Crisis to be “Mishandled” Whether it is or isn’t](https://dezenhall.com/2022/09/watch-out-desantis-the-media-loves/) - There are crises, and then there are CRISES. If you’re a corporate CEO, it’s one thing to put together a plan for managing bad media driven by a consumer group, and it’s another thing to manage a factory explosion. In our world, we make distinctions between chronic attacks (a company in a disfavored industry under - [Nobody Knows Anything](https://dezenhall.com/2022/09/nobody-knows-anything/) - The Democrats are poised to sweep the midterms. Tom Brady and Giselle Bundchen are on the outs. The feud between the princes has resulted in sobbing princesses and King Charles’ decision to banish Harry’s children from the Kingdom. And Trump and Putin are in big trouble now. I know these things because they are nano-bites - [The Rise of the Charismartist](https://dezenhall.com/2022/10/the-rise-of-the-charismartist/) - I told my colleagues that I didn’t want to go to another lunch meeting to get charismaed by another would-be Steve Jobs. Perhaps I’m getting old and grumpy, but the executive charisma shtick that has been cascading down upon us since Jobs first loped onto a stage wearing a headset and a black turtleneck has - [The Grease Pit and the Garbage Pail](https://dezenhall.com/2022/10/the-grease-pit-and-the-garbage-pail/) - It’s no longer breaking news that we’re living in a self-involved and self-documenting culture as if whatever civilization comes after us will be interested in the duck-faced selfies overwhelming us on Instagram and TikTok. However, there’s an attendant phenomenon that we’re not addressing so much, and it involves the evaporation of modesty and humility as - [What Adidas and Gap Tell Us About the Celebrity Crisis Business](https://dezenhall.com/2022/10/what-adidas-and-gap-tell-us-about/) - It is challenging to write a crisis management newsletter without mentioning one of the biggest ongoing crises playing out in the media today – the fallout from Ye, best known as Kanye West’s, recent anti-Semitic comments and how brands are reacting. The lead author of this newsletter and Dezenhall Resources CEO, Eric Dezenhall, was on CNBC - [Bankman-Fried and the Rise of Shtickbait](https://dezenhall.com/2022/11/bankman-fried-and-the-rise-of-shtickbait/) - Here’s my new business model: I’m going to meet with venture capitalists wearing only a Speedo and a monocle and ask for a billion dollars. I don’t know what my product is yet, but that’s not important now. Because this is where commerce is headed — a construct where business is anchored in exquisitely crafted - [Balenciaga and the Bondage of Culture](https://dezenhall.com/2022/12/balenciaga-and-the-bondage-of-culture/) - There is a myth that companies are pure capitalist enterprises guided only by profit. It’s trickier than this. My experience has been that while profit is the engine that powers large corporations, culture is what steers the vessel. This brings us to the bellwether case on this front, the luxury brand Balenciaga, which recently apologized - [Villains, Victims and Vindicators in Media Movies](https://dezenhall.com/2023/01/villains-victims-and-vindicators/) - I like movies about journalism because I live these dramas and enjoy comparing what I see on the screen with what I’ve experienced. I just watched She Said about the Harvey Weinstein scandal because I read the book and have worked on #MeToo issues. The movie was based on the book of the same name - [George Santos and I Go to Wimbledon](https://dezenhall.com/2023/01/george-santos-and-i-go-to-wimbledon/) - George Santos is taking up more space in my head than he should. Elizabeth Holmes had the same effect on me a few years ago. I have a fascination with fabulists, and I’m not sure why. Some of it may be due to being in the crisis management business where lying is the boundary that - [Self-Immunity is the Seed of Scandal](https://dezenhall.com/2023/01/self-immunity-is-the-seed-of-scandal/) - When people find out I’m in the crisis management business, they tend to ask one question: Do the people and institutions that get in trouble admit they did something wrong? The answer, for the most part, is no, sometimes based on the fact that they actually didn’t commit any malfeasance, or the accusations are exaggerated. - [How Sorry Are You? (Not Enough)](https://dezenhall.com/2023/02/how-sorry-are-you-not-enough/) - I feel like there has been an avalanche of books and articles about how wonderful apologies are, and I’ve taken to hate-reading them because of their sanctimony and self-celebration. My issue is not a personal resistance to apologizing when you’ve done something wrong; it’s the inability to see those apologies in the present tech climate - [Wait Till They Get a Load of Me!](https://dezenhall.com/2023/02/wait-till-they-get-a-load-of-me/) - I’ve been following the murder trial of South Carolina lawyer, Alex Murdaugh, for a few reasons. The first is that I am riveted by true crime. The second is that there are parallels between this violent crime and the white-collar cases I’ve worked on in crisis management. There are crimes committed by the desperate, and - [Economy-size Redemption is Enough](https://dezenhall.com/2023/03/economy-size-redemption-is-enough/) - My friend directed me to a story in the New York Times about Elizabeth Koch, daughter of billionaire Charles Koch. After suffering considerable personal distress as a result of her extraordinary life circumstances, Koch founded an organization devoted to helping others through “self-investigation.” It looks interesting and good for her. There are many forms of anguish in - [Spoiler Alert: Shiv Will Win](https://dezenhall.com/2023/05/spoiler-alert-shiv-will-win/) - Spoiler Alert: This analysis includes information about the show Succession, Season 4, Episode 8. It includes many spoilers, and you should not read it if you aren’t caught up. I’m as obsessed with HBO’s Succession as much as the next guy. The show is a gigantic series of micro-negotiations where the most important currency is leverage. After - [Epstein’s Scheme](https://dezenhall.com/2023/05/epsteins-scheme/) - The Wall Street Journal reported this week that the late pedophile Jeffrey Epstein may have suggested to Bill Gates that he would expose an extramarital relationship if he didn’t reimburse him for a particular expense or perhaps some other provocation. Because I like trying to figure out the mechanics of what’s going on with crises - [Are the Accused Obligated to Blow Themselves Up?](https://dezenhall.com/2023/05/are-the-accused-obligated-to-blow/) - In my life outside of crisis management, I write about crime. Crime writers are also crime readers, and my latest obsession has been the unsolved 2017 murders of Toronto billionaires Barry and Honey Sherman. Barry founded the generic drugmaker Apotex. Setting aside the whodunit aspects, the crisis manager in me is focused on another sub-drama: - [The Ghosts of Crisis Management Past and Future](https://dezenhall.com/2023/06/the-ghosts-of-crisis-management-past/) - In the 35 years since I took a gamble and built a firm around the crisis management discipline, I have seen several major shifts in how corporations, celebrities, and other brands confront reputational attacks. Not only are the challenges we face today vastly different from those of the 1980s but there are also more tactics - [Shattering the Glass Cliff. Is Twitter Next?](https://dezenhall.com/2023/06/shattering-the-glass-cliff-is-twitter/) - That was until Musk announced Linda Yaccarino as Twitter's new CEO. The Glass Cliff. As a woman in the crisis management business, I'm fascinated with the concept of the Glass Cliff. The Glass Cliff was coined by researchers at the University of Exeter that found that when companies are in trouble, they often promote or - [There’s Always a Telltale Email Beneath the Surface](https://dezenhall.com/2023/06/theres-always-a-telltale-email-beneath/) - A deep-sea submersible, OceanGate’s Titan, is presently lost at the bottom of the Atlantic in an attempt to explore the wreckage of the Titanic. The vessel is projected to run out of air tomorrow morning. Some wealthy people are on board, which we know is critical to the interest in this story because the word - [Could Bud Light Do Anything Better After the Blow-up?](https://dezenhall.com/2023/07/could-bud-light-do-anything-better/) - Anheuser-Busch has taken a lot of hits lately since its debacle with transgender influencer Dylan Mulvaney went supernova. Reports abound of stock plunges, sales drops, and Bud Light’s dethroning as the top-selling beer in the U.S. Nevertheless, there has been a development worth noting: news reports that Kid Rock, who was filmed shooting cases of - [The Impact of AI: Iron Sharpens Iron](https://dezenhall.com/2023/07/the-impact-of-ai-iron-sharpens-iron/) - Before diving into this piece, I recommend checking out the first article in our Digital AI series, "Ghosts of Crisis Management Past and Future." In today's business landscape, the rise of artificial intelligence (AI) is a hot topic, dominating podcast discussions and happy hours across America. The opinions surrounding AI generally fall into two camps: - [The Tylenol Tale Gets an Ending](https://dezenhall.com/2023/07/the-tylenol-tale-gets-an-ending/) - One of the great legacies of the Tylenol case is J&J’s foresight to have developed tamper-resistant packaging. I’m less impressed with the mythology surrounding the case because, in addition to being fantastical, it has taught people false lessons about what damage control can and cannot accomplish. After all, if it were that formulaic, wouldn’t everybody - [Credible Brand Activism Starts Internally](https://dezenhall.com/2023/07/credible-brand-activism-starts-internally/) - It's also important to remember that reactions to corporate social advocacy initiatives are often nuanced and aren’t usually binary in nature. Each consumer or employee can have a unique reaction based on their beliefs, cultural backgrounds, and previous experiences. To better anticipate and manage these reactions, businesses must invest in understanding the rich diversity within - [Crisis Management Barbie – Come on Barbie… Back in the Box](https://dezenhall.com/2023/07/crisis-management-barbie-come-on/) - Spoiler alert: The following contains spoilers about Barbie, the movie. If you haven’t seen the movie and want to be surprised, leave this unread in your inbox until then. Additionally, this is not a sponsored post. However, it would not be surprising if it was because the Mattel and Warner Brothers marketing teams have put - [Damage Control Doesn’t Have to Be Made for Cinema](https://dezenhall.com/2023/08/damage-control-doesnt-have-to-be/) - In the mid-1980s, I worked on one of my first major corporate crises. It involved allegations that the Audi 5000 sedan took off like a rocket of its own volition, causing murder and mayhem. The syndrome — and a syndrome was needed to sell it — was called “sudden acceleration,” and it destroyed the Audi - [How Are You Engaging with Your Enthusiasts?](https://dezenhall.com/2023/08/how-are-you-engaging-with-your-enthusiasts/) - Last weekend, I took my niece and nephew to Cedar Point, the greatest amusement park in the United States and perhaps the world. As someone born and bred in Northwest Ohio, this park is a source of immense pride and joy; as much as I love the City of Sandusky, it’s not often a town - [The Investment Startups Can't Afford to Miss](https://dezenhall.com/2023/08/the-investment-startups-cant-afford/) - Startups are undeniably the driving force behind the American economy’s growth and dynamism. They've fueled job creation, fostered innovation, attracted international capital, imbued a culture of entrepreneurship that promises continued economic resilience and adaptability in the future, and introduced products and services into our lives we can’t imagine living without. Startups chart a distinct course - [Before You Pick a Fight, Beware the Ghost in the Machine](https://dezenhall.com/2023/09/before-you-pick-a-fight-beware-the/) - Almost every person or institution under fire believes they have a good story to tell. Those are the exact words they use, too. “Good story to tell.” It’s only natural because we are hardwired to think the best of ourselves and the groups we belong to. The challenge is that the outside world rarely thinks - [When Bad Things Happen to Good Intentions](https://dezenhall.com/2023/09/when-bad-things-happen-to-good-intentions/) - Being kind and good is becoming a real problem. It’s not genuine kindness and goodness that’s causing all the trouble. It’s the smarmy desperation of high-profile people and institutions to be seen as wonderful that’s leading to futile and stupid gestures, to quote Animal House’s Prince of Smarm, Otter. Take Sam Bankman-Fried. A recent Bloomberg - [Everybody’s Talking](https://dezenhall.com/2023/10/everybodys-talking/) - The authorities finally arrested a suspect in the 1996 murder of rapper Tupac Shakur. Key evidence includes the suspect’s having admitted to his involvement in the murder over the years in his memoir, in discussions with associates, and on YouTube. These things are what are known in the sleuthing trade as clues. Two teenagers were - [Pity is Power in PR Wars](https://dezenhall.com/2023/10/pity-is-power-in-pr-wars/) - When I began writing novels in the 1990s, I studied the different types of stories that have been told throughout history. One of the most famous models is “Overcoming the Monster.” Think Disney films and Jaws. A shark terrorizes a beach community, and a brave but unsure police chief sets out on a high-seas adventure where - [Weakness is Strength in Propaganda Wars](https://dezenhall.com/2023/11/weakness-is-strength-in-propaganda/) - I saw an Instagram post of a young woman tearing down posters of Israeli children whom Hamas had kidnapped. She was identified as an attorney who represented abused women and children. I shared it with a few friends, pointing out the irony of an advocate for the vulnerable tearing down reminders babies were being held - [Brave White House Interns Revolt!](https://dezenhall.com/2023/12/brave-white-house-interns-revolt/) - When I was 22, I stomped into the Oval Office one morning; I leaned on the Resolute Desk and said to President Reagan, "Ron. Buddy. You gotta go over to Berlin and tell the Gorbymeister (that’s what we called Gorbachev) to tear down that wall." I stressed, "You may think I'm at the bottom of - [Dean Wormer Goes Before Congress](https://dezenhall.com/2023/12/dean-wormer-goes-before-congress/) - Last week, Harvard's Claudine Gay, Penn's Liz Magill and MIT's Sally Kornbluth went before Congress to talk about free speech and antisemitism, imploded, and unwittingly declared war. It's not a good thing for the presidents of prestigious universities to be unwitting. Unless, of course, they had their wits entirely about them, as I believe they - [Pay No Attention to This Money](https://dezenhall.com/2024/01/pay-no-attention-to-this-money/) - Former University of Pennsylvania Board of Trustees Chairman Scott Bok penned an oped in the Philadelphia Inquirer arguing that wealthy donors should have limited influence in what happens at the schools they give money to. Bok’s piece set off a flurry of emails and calls between friends and acquaintances who attended such schools. The upshot of the - [Boeing and the Taylor Swifting of Crisis Management](https://dezenhall.com/2024/01/boeing-and-the-taylor-swifting-of/) - I don’t like flying. I’m not a science guy and don’t really believe in aerodynamics. Big things shouldn’t be, you know, Up There. I believe in gravity, the laws that state that heavy things that are Up There will fall Down There if they’re not held up by something. I am not well respected as a physicist. I have, - [Dez Reads. Bank Branches, Mickey Mouse Fight, Podcast Palooza, and More](https://dezenhall.com/2024/02/dez-reads-bank-branches-mikey-mouse/) - Welcome to Dez Reads, a recap of everything interesting that our team read and discussed amongst ourselves the week of February 9, 2024. The reputation and influence disciplines are extremely complex; understanding and impacting public opinion requires an intense curiosity about the world. We are always reading smart, in-depth reporting and analysis of trends in - [How Big Tech Wants You to Think About Big Tech](https://dezenhall.com/2024/02/how-big-tech-wants-you-to-think-about/) - Did you watch the Super Bowl ads this year? If you did, you might have noticed that three Big Tech companies - Google, Snap, and Microsoft - used their ads to showcase their products and services in a positive light. But why did they do that? And what does it mean for their future? In - [Dez Reads. Sphere's Spectacular Surge, Ride-Share Riddles, Kennedy's Campaign Echo, and more.](https://dezenhall.com/2024/02/dez-reads-spheres-spectacular-surge/) - Welcome back to Dez Reads, your essential digest of the week’s most subtly influential stories. This week, we explore the surge in revenue following the Sphere Las Vegas opening, the newfound profitability paths for Uber and Lyft, the media's adaptation to transformative changes, the enduring allure of the Kennedy legacy, the mixed reception of Apple's - [Dez Reads. Michelangelo's Hidden Art, Instagram's Informative Influence, DraftKings' Daring Deal, Teen Traders Triumph, and more.](https://dezenhall.com/2024/02/dez-reads-michelangelos-hidden-art/) - Welcome back to another edition of Dez Reads, where we delve into the stories that shape, shake, and stir the cultural, entertainment, finance, and political headlines. This week, we venture into a secret room in Florence that whispers of Michelangelo’s genius, navigate the shifting sands of news consumption on Instagram, marvel at the financial acumen - [Highstakes Lawfare](https://dezenhall.com/2024/03/highstakes-lawfare/) - As litigation becomes par for the course for most businesses and brands, a sound legal team and strategy is a nonnegotiable. With more legal battles playing out in the court of public opinion before they ever reach the courtroom, neglecting to have a sound litigation communication strategy can be a costly mistake. In today’s dynamic, - [Motorsport Missteps: Formula 1, Red Bull Racing and Christian Horner – Could a Reckoning be on the Horizon?](https://dezenhall.com/2024/03/motorsport-missteps-formula-1-red/) - Important note to the reader. This review includes the sensitive and serious subject matter of inappropriate workplace behavior. I am approaching this analysis from the clinical perspective of a crisis management practitioner on the handling of the public response, not the merits of the case or complaint itself, as I have no direct knowledge of - [The Princess and the Pigeon Tunnel](https://dezenhall.com/2024/03/the-princess-and-the-pigeon-tunnel/) - In my 2022 novel False Light, I dealt with the issue of altered audio-visual imagery in the service of a bad guy’s destruction. A real-world variation of this theme surfaced this week when the Princess of Wales apologized for editing photos of herself posing with her kids. This is an example of how a likely - [Dez Reads. TikTok's Financial Struggles, Tech's Political Tangles, The Final Curtain for 'Curb', Ad World's New Reality, Tesla's Tragic Lesson, and Beyond.](https://dezenhall.com/2024/03/dez-reads-tiktoks-financial-struggles/) - Welcome to this week's Dez Reads, where we dissect the nuanced dynamics of today's headlines and hidden stories. From TikTok's financial turmoil amidst potential U.S. bans to the political minefield tech companies navigate in Washington, we're covering the complex interplay of technology and governance. In entertainment, we reflect on the end of an era with - [Dez Reads. Reddit's Remarkable ROI, Free Speech Frontlines, Gen Z's Political Discontent, Facebook's AI Fiasco, Royal Rumors Unraveled, and the Ohtani Scandal](https://dezenhall.com/2024/03/dez-reads-reddits-remarkable-roi/) - Welcome to Dez Reads, where we explore the latest in finance, law, technology, culture, politics, and sports upheavals. This week spotlights Conde Nast's surprising windfall from Reddit's IPO and delves into the free speech battles on social media platforms. We explore the rising tide of AI-generated spam on Facebook and the cultural ripples from ongoing - [Watcher or Player? The Evolution of Brand Presence on Social Media](https://dezenhall.com/2024/05/watcher-or-player-the-evolution-of/) - Movies like Nerve and Unfriended: Dark Web, depicting the horrors of what anonymous Internet users are capable of and just how dark the dark web can be, peppered the entirety of my college experience. Nerve, starring Emma Roberts and Dave Franco, came out in 2016 and is one of my favorite movies to this day. - [Dez Reads. Caesar salad fraud, Nike design controversies, Gen-Z turning to TikTok, the strong greenback, and wife blaming in the court of law](https://dezenhall.com/2024/05/dez-reads-caesar-salad-fraud-nike/) - Welcome to Dez Reads, where we examine interesting trends in business, law, human interest, and more – giving you an insight into what Dez staff is reading, discussing, and debating. This week, we're digging into gastronomical shenanigans in a shocking twist, the world of leafy greens has been rocked by Caesar salad fraud, Nike’s Olympic - [Sunlight Reaches the Activist Racket](https://dezenhall.com/2024/05/sunlight-reaches-the-activist-racket/) - Corporations and campuses are taking baby steps to stand up to certain forms of activism. There are three reasons for this. First, there has been a sentiment built into organizational software that treats any seemingly progressive claim as being an accepted emblem of the zeitgeist. Accordingly, to resist the position of one’s critics is to - [Dez Reads. Deepfake Dangers, Park City's Canine Conflict, Greener Sports Fields, Blocking Online Critics, and a Fashion Merger Faceoff.](https://dezenhall.com/2024/05/dez-reads-deepfake-dangers-park-citys/) - Welcome to Dez Reads, where we examine recent trends in business, law, human interest, and more – giving you an insight into what Dez staff is reading, discussing, and debating. This week, we dive into the frightening potential of deepfakes in sparking global conflicts. In Park City, a dispute involving two Bernese Mountain dogs unveils - [Dez Reads. Office Commutes Resurge, Grief Meets AI, Puppy Politics, Zara’s Fashion Makeover, and Climate Financial Risks.](https://dezenhall.com/2024/05/dez-reads-office-commutes-resurge/) - Welcome to Dez Reads, where I curate some quick analysis of the interesting, quirky, and thought-provoking things our staff is reading this week. While there’s a lot of good stuff in this mid-May edition (our people are submitting so much content that I haven’t secured any column space for myself in weeks), I’d like to - [Bumble’s Fumble and Recovery](https://dezenhall.com/2024/05/bumbles-fumble-and-recovery/) - Last week, I posted about Bumble Inc.'s bold efforts to rebrand themselves on social media, with an eye on connecting with #exhausted Gen Z daters. The dating app, geared towards empowering women, wiped their social feeds and seemingly got in on the joke about how 20-somethings are swiping left on dating altogether. Fast forward a - [Dez Reads. Scheffler’s Arrest Shocks PGA, Tom Brady’s Roast Regrets, Netflix Secures NFL Rights, AI Regulation Efforts, and Miss USA Controversy.](https://dezenhall.com/2024/05/dez-reads-schefflers-arrest-shocks/) - Welcome to this week’s edition of Dez Reads, where we dissect the latest news in entertainment, business, politics, and culture. In a truly shocking development in the golf world, Scottie Scheffler was arrested this morning, providing us with the dominant social media narrative as we head into a major championship weekend. Always timely, Dez Reads - [The Power of Landscape Analysis in Public Affairs: Understanding the Political and Cultural Factors at Play](https://dezenhall.com/2024/06/the-power-of-landscape-analysis-in/) - Big brands, firms, and political campaigns tend to gravitate towards hiring employees who live around urban centers on the East and West coasts. For years, this has been the trend, bringing jobs and young Americans away from the middle of the country. While there are many logical reasons for this – more college graduates, more - [Dez Reads. The Importance of Trash Talk, Dimon Stays Winning, ScarJo’s Voice, Vivek’s Media Gambit and More.](https://dezenhall.com/2024/06/dez-reads-the-importance-trash-talk/) - I grew up talking trash to the point that newcomers to my friend group wondered if we secretly hated each other. David Shoemaker’s new book, Wisecracks, suggests that our close-knit group relied on insults and banter to bind us together. The Atlantic’s review leads Dez Reads this week. Beyond that, Anne Marie Malecha looks at - [Dez Reads. Altman's AI Ecosystem, Consumer Data Shifts, Mexico's Historic Election, Nvidia's Market Triumph, the NBA's Massive Deal, and Ghosn’s Journey from Versailles to Lebanon.](https://dezenhall.com/2024/06/dez-reads-altmans-ai-ecosystem-consumer/) - I suppose we don’t have to talk about Nvidia and Sam Altman every week, but they’re moving markets and driving conversations, so we take a look at both the chipmaker’s $3 trillion market cap and Altman’s web of AI-dependent companies and how they interact with his crown jewel, OpenAI. Annie Moore talks about the pros - [Dez Reads. Paramount's Leaky Merger, The Open's Democratic Spirit, Celebrating Too Soon in Sports, Biden’s Gen Z Strategy, and Speeding Crackdown in California.](https://dezenhall.com/2024/06/dez-reads-paramounts-leaky-merger/) - Leon Lett was the talk of my third grade lunch table in 1993 after he prematurely celebrated a touchdown in Super Bowl XXVII, only to have the ball knocked out before he crossed the goal line. This week, Jen Hirshon highlights another premature sports celebration in Europe and muses about a similar dynamic among some - [Dez Reads. Crypto's Global Strategy, McDonald's Inflation Tactics, Animal Consciousness, AI Reading Companions, and Cricket's U.S. Surge.](https://dezenhall.com/2024/06/dez-reads-cryptos-global-strategy/) - I’ve been willfully ignoring the crypto space for a few years now, but this week Mike Bova rightly points out that it may be the economic sector with the most riding on the 2024 elections. Whether crypto is the currency of the future or a vehicle for speculation, money talks in national politics, and there - [Dez Reads. Zillow Therapy, White House Dynamics, Pickle Jar Phenomenon, Social Media Warnings, and Bowling Shirt Nostalgia.](https://dezenhall.com/2024/07/dez-reads-zillow-therapy-white-house/) - Happy Independence Day weekend. I wholeheartedly agree with all of the patriotic tweets from our brands, celebrities, and politicians expressing their appreciation and love for the greatest country on earth. We’re taking a different tack at Dez, cultivating a cross-section of stories that I feel represent the authentic American experience. Bova writes about the iconic - [Dez Reads. Escobar's Hippo Havoc, Corporate Buzzword Overload, Frappuccino Innovation, Lego Heist, and the Hot Dog Scandal.](https://dezenhall.com/2024/07/dez-reads-escobars-hippo-havoc-corporate/) - We’re in the “pool reads” epoch of the 2024 Dez Reads calendar, and I hope you’ll read along with us this week. One of the most fun parts of editing DR for me is attempting to psychoanalyze our staff based on their submissions. This week is an interesting one. Anne Marie writes about Pablo Escobar’s - [Lennon, McCartney, Trump and Newton’s Cradle](https://dezenhall.com/2024/07/lennon-mccartney-trump-and-newtons/) - The thing I remember most about the aftermath of John Lennon’s 1980 murder was Paul McCartney’s reaction and the public reaction to his reaction. McCartney was ambushed by the media on his way out of a recording studio. He appeared pale and surprised. He said a few robotic words about how he found out about - [Dez Reads. M&A Chilling Effect, Adidas Steps in It, Mike Bova’s NBA Update, and more.](https://dezenhall.com/2024/07/dez-reads-m-and-a-chilling-effect/) - It’s Friday, and you know what that means: Mike Bova is writing about NBA television rights again. Just kidding, it’s Dez Reads! Mike Bova does provide an interesting update in the never-ending saga over the NBA’s next TV deal, which is now devolving into a full-on three-way conflict between Warner Brothers, Amazon, and the NBA. - [Intellect, Curiosity and Grit.](https://dezenhall.com/2024/08/intellect-curiosity-and-grit/) - This week we welcome four new Dezzies to further build out our team to meet the moment. Impactful client work is objective 1, 2 and 3 for Team Dez but when we need to add staff, it's an all hands-on deck affair. Our culture is special, our approach to our work is unique and what we’re - [Dez Reads. Pitbull Stadium (!), Crypto Lobbying, the Death of Cable, and Olympic Shooters (Two Ways).](https://dezenhall.com/2024/08/dez-reads-pitbull-stadium-crypto/) - Happy Friday to everyone, especially the four new talents we added to our team at Dezenhall this week. You can read a note from Anne Marie and me here about how we identify talent and how Maggie Johnston, David Manitsky, Nathaniel Beach and Helen Taylor are going to help push our firm to the next - [The Sponsorship Olympics – Three American Companies Deliver Gold Medal Public Affairs Campaigns](https://dezenhall.com/2024/08/the-sponsorship-olympics-three-american/) - The Summer Olympics were a welcome break from the 24/7, usually bad, news cycle. I already miss the athletes’ inspiring stories, watching them achieve incredible physical feats, learning more about sports I previously knew little about, and the beautiful scenery of Paris. And with the last event concluding yesterday, the thing I’ll miss the most - [Dez Reads. Foam Fingers, Disney’s Litigation Risk, Coca-Cola’s Mea Culpa, Scottish Stonehenge, and Chaotic Italian Horse Race.](https://dezenhall.com/2024/08/dez-reads-foam-fingers-disneys-litigation/) - The purpose of Dez Reads isn’t to show off our professional sides but to share our varied interests with our readers. That said, we struck a good balance this week between the two, with Anne Marie Malecha and Eric Dezenhall giving out some strategic comms advice amidst cultural intrigue from Jen Hirshon, Mike Bova, and - [Dez Reads. Sports Streaming Showdown, Blake Lively’s Misstep, Matthew Perry’s Tragedy, Ford’s Hybrid Pivot, and Influencers vs. Journalists.](https://dezenhall.com/2024/08/dez-reads-sports-streaming-showdown/) - If you can’t tell by now, I’m a big fan of journalism. As an Old Millennial, I’ve not just grown up with the internet, but I also came of age as the journalism profession was embarking on a massive shift in how we value and access the news. That shift is still ongoing, and it’s - [Dez Reads. NFL gets $12 Billion, CEOs and their social, Chase Banks TikTok troubles, National Park Service with a comms win, Assassination wackiness, and Spencer Matthews, the comeback kid.](https://dezenhall.com/2024/09/dez-reads-nfl-gets-12-billion-ceos/) - I miss summertime. Throwing the ball with my son, grilling by the pool, 10 pm Northwest Ohio sunsets, Congress out of session, and relaxed, lengthy intros to the weekly Dez Reads. Now that we are past Labor Day, I have a half dozen clients calling me at the same time, and I don’t have much - [Dez Reads. Cutting Edge Satire, Social Media Warnings, European Tourism Overload, PGA Tour Optics, and Belichick’s ManningCast Debut.](https://dezenhall.com/2024/09/dez-reads-cutting-edge-satire-social/) - My current obsession is print media. This may be an anachronistic take, but I see so much value in having professional editors and journalists curate information for me rather than an algorithm feeding me information it knows me to be interested in. Think of listening to a CD or vinyl record from start to finish - [Dez Reads. Solo Dining Trends, Nationalizing Local Sports, Canada’s Critical Minerals Push, Boston Marathon’s New BQ Times, Survivor’s Evolution, and Lego’s Business Cards.](https://dezenhall.com/2024/09/dez-reads-solo-dining-trends-nationalizing/) - Please join me in welcoming a recent Dez hire, Nathaniel Beach, to Dez Reads; his take on the solo dining trend resonates deeply with me (much to my wife’s chagrin). Thanks for your submission, Nathaniel. Additionally this week, our team writes about Lego’s brand enthusiasts, the evolution of the reality show Survivor (which has been - [🚨 Lunchmeat Lessons – Boar's Head Listeria Outbreak 🚨](https://dezenhall.com/2024/09/lunchmeat-lessons-boars-head-listeria/) - Rule number one of fight food club is don’t poison your customers. Run a clean operation, address safety challenges quickly, do your own testing regularly, and continually work to improve your processes and facilities to ensure you don’t endanger your employees or your customers. However, product recalls happen. That’s why there are clear regulatory, operational, - [Dez Reads. NASA’s Big Leak, Wendy’s Ice Cream Roast, Pokémon Goldmines, Fat Bear Controversies, and Eric Adams’ Contraband Video.](https://dezenhall.com/2024/10/dez-reads-nasas-big-leak-wendys-ice/) - Eric Adams made X/Twitter fun again, at least for one night. The embattled New York Mayor’s federal indictment set off a trip down memory lane on the platform, with various politicos and New Yorkers sharing their favorite clips of the mayor over the years. The best? The Contraband Video. I urge you to watch it - [Dez Reads. Northwestern’s Masterpiece, Amtrak’s Hotel on Wheels, AI Ethics, The Sphere That Stole the Show, and TikTok Under Fire.](https://dezenhall.com/2024/10/dez-reads-northwesterns-masterpiece/) - This week’s Dez Reads is awesome. I loved reading and editing every submission. It is not lost on me that none of this week’s content is authored by yours truly. I’d like to use this space to shout out Dezenhall legend Steven Schlein. This guy has been around longer than any of us, with titles - [Dez Reads. Washington Policy Wildcards.](https://dezenhall.com/2024/11/dez-reads-washington-policy-wildcards/) - I hope you didn’t miss us too much last week; after a late night watching election returns, I made the executive decision to give our team the week off from takes. This week, Dez Reads is back with a special edition that looks at what we see as Washington’s biggest upcoming policy, Wildcards. With the - [Dez Reads. Midwestern Gathering Places, Subscription Wins, Birth Control for Rats, Rogue AI, Chatty Pets, and Fashion-Forward Space Travel.](https://dezenhall.com/2024/10/dez-reads-midwestern-gathering-places/) - The first time I snuck in the side door of the Village Idiot in Maumee, Ohio, I was probably 18 or 19 years old, and I wasn’t supposed to be there. While I had eaten more than a lifetime’s fill of Idiot pizza by then, it was the first time I participated in one of - [The Bot Battle: Fighting Financial and Reputation Manipulation Campaigns](https://dezenhall.com/2024/10/the-bot-battle-fighting-financial/) - People are increasingly getting their news and information from online sources like TikTok and Twitter instead of traditional news sources. Given that these platforms are engineered to quickly grab users’ attention through punchy statements and quick soundbites, they are at the center of the rise in misinformation and disinformation. Whether coordinated attack campaigns or the - [Dez Reads. On Curiosity and Wonder.](https://dezenhall.com/2024/10/dez-reads-on-curiosity-and-wonder/) - The conclusion of Walter Isaacson’s biography of Leonardo da Vinci (buy it and read it asap) includes 20 lessons we can learn from Leonardo and his life. It is better than any commencement speech or piece of motivational prose I have ever read. In lieu of the traditional shoutouts this week, I’m going to list - [Reputation Nation – Abercrombie & Fitch: A Challenging Legacy](https://dezenhall.com/2024/10/reputation-nation-abercrombie-and/) - Reputation is a fickle beast. A good reputation – with its glimmering images of trustworthiness, values, reliability, authenticity, and integrity – is like a fortress on a hill, visible for all to see, inspiring respect and admiration. Conversely, a bad reputation is like an unrelenting rain cloud, constantly threatening darkness, creating shadows that reel of - [Dez Reads. Who’s Headed to Bluesky?](https://dezenhall.com/2024/11/dez-reads-whos-headed-to-bluesky/) - We’re back! Washington is in full-on gossip mode around the presidential transition and the new Congress. We speak of none of that here at Dez Reads. I am interested in the supposed mass migration from X to Bluesky, and we lead with Nathaniel Beach’s take on the rise of the platform this week. I think - [Dez Reads. Buy Eric’s Book](https://dezenhall.com/2024/12/dez-reads-buy-erics-book/) - We cover everything from the top cultural conversation – Annie Moore writes on the ubiquitousness of Wicked – and some other stories that deserve more conversation, like David Manitsky’s take on the popularization (and possible further commercialization) of Little League baseball and Nathaniel Beach on the stocking stuffer your loved ones didn’t know they needed: - [Dez Reads. Scamming the Scammers.](https://dezenhall.com/2024/12/dez-reads-scamming-the-scammers/) - There are few people I hold in lower regard than scammers, especially those who take advantage of the elderly and vulnerable. Around the time my parents retired, I started policing their social media activity (no, Mom, that meme about Nancy Pelosi isn’t true), even though they are smart and level-headed people. The sheer volume of - [Dez Reads. The Chess GOAT Does Not Abide.](https://dezenhall.com/2025/01/dez-reads-the-chess-goat-does-not/) - Our hearts go out to Los Angeles and Southern California more broadly as we witness this shocking tragedy from afar. Our team has friends, family, clients, and vendors in harm’s way as I write this; we hope that you are all able to stay safe and eventually to rebuild. Welcome back to the first Dez - [Dez Reads. All Hail Dan Campbell.](https://dezenhall.com/2025/01/dez-reads-all-hail-dan-campbell/) - Leadership is one of those semi-tangible skills that they try to teach in schools but can really only be learned in the real world. The best we can do, in my opinion, is to model ourselves after leaders who consistently inspire their people to achieve greater outcomes than they themselves could ever imagine. I would - [Dez Reads. What is an Oligarchy?](https://dezenhall.com/2025/01/dez-reads-what-is-an-oligarchy/) - Happy New Administration Week. We cover a lot of the transition intrigue this week, in our own way: less horse race journalism, more intrigue and frivolity. As President Biden stepped away from the presidency, he urged Americans to be wary of a rising oligarchy in U.S. politics. The problem? The spike in Google searches for - [High Stakes Lawfare Goes to Hollywood](https://dezenhall.com/2025/01/high-stakes-lawfare-goes-to-hollywood/) - Every couple of years, a blockbuster celebrity lawsuit makes headlines and sparks widespread discussion about the intersection of the legal system and communications strategy. Three years ago, it was the Johnny Depp and Amber Heard defamation case. Now, the focus has shifted to Blake Lively’s and Justin Baldoni’s competing lawsuits. These high-profile cases have thrust - [Dez Reads. What Does Gen Z Know Anyway?](https://dezenhall.com/2025/02/dez-reads-what-does-gen-z-know-anyway/) - Josh is on a plane today after working 18-hour days and wisely avoiding the chaos of trying to catch a flight out of DCA during rush hour. So, hello readers – I’m Mark Emerson, Josh’s silent partner in all things Dez Reads. This week, Anne Marie Malecha dives into modern leadership and how TED is - [The Impending Extinction of the Heart-Shaped Bathtub](https://dezenhall.com/2025/02/the-impending-extinction-of-the-heart/) - Happy Valentine’s Day, folks, and shoutout to the dozen husbands who joined me in the greeting card aisle of Meijer last night. I hope you all found the right commercial expression of your love for your spouses. Mike Bova is timely and topical as always today, with an interesting look at the rise and fall - [Dez Reads. Uber With Guns?](https://dezenhall.com/2025/02/dez-reads-uber-with-guns/) - Josh is again traveling across the country, solving global crises and blaming dodgy airplane WiFi for his absence. So, Mark Emerson here, wishing you all a great Friday. Let’s get into it. This week, Anne Marie Malecha examines the bizarre shift in social norms where curiosity is out and ignorance is in. Jen Hirshon dives - [Stocks and The Great American Psychology Experiment](https://dezenhall.com/2025/02/stocks-and-the-great-american-psychology/) - The American stock market has long been viewed as an impartial metric of financial success. In reality, it is also driven by perception, hype, and fear. Nowhere is this more evident than in the AI sector, where even the slightest rumor or narrative shift can send valuations soaring or crashing. The recent turmoil surrounding NVIDIA’s - [Dez Reads. Game Night Goes High-Tech](https://dezenhall.com/2025/03/dez-reads-game-night-goes-high-tech/) - We’re late this week because Dez is very busy! Thanks for your patience as we get this week’s Dez Reads out the door just after the bell. I enjoyed editing this one. Mark Emerson leads us off with a look at a sad casualty of Los Angeles’ misplaced priorities; Annie Moore bristles at a ridiculous - [Poppi vs. Olipop: What Brands Can Learn About Social Media Blowback](https://dezenhall.com/2025/03/poppi-vs-olipop-what-brands-can-learn/) - Everyone seems to be picking a side in the whole Poppi versus Olipop controversy. But as young women who fall right into these brands’ target audience and as crisis management consultants specializing in digital, we’re not here to argue over which probiotic soda is superior. Instead, we’re breaking down where Poppi might’ve gone wrong – - [“Why Can’t We Do What the Russians Do?”](https://dezenhall.com/2022/09/why-cant-we-do-what-the-russians/) - A friend sent me an extraordinary article from this weekend’s New York Times about how Russia orchestrated an attack on a 2017 Women’s March in opposition to Donald Trump. After what was, by most accounts, a successful event, the march’s organizer began receiving a bombardment of hate tweets focusing on her status as a pro-Palestinian - [Johnny Depp, Reputation and the Future of Counter-Attack?](https://dezenhall.com/2022/05/johnny-depp-reputation-and-the-future/) - The Johnny Depp - Amber Heard defamation trial may be salacious, but it may also be something else: a bellwether. Individuals and businesses facing existential threats to their reputations and livelihoods may be more likely to do what Depp has done and take the same kind of legal action that in more innocent times would - [Dezenhall Welcomes Four New Members To The Team](https://dezenhall.com/2024/08/dezenhall-welcomes-four-new-members-to-the-team/) - “We are thrilled to welcome Maggie, David, Nathaniel, and Helen to our growing team at Dezenhall Resources,”said CEO Anne Marie Malecha and President Josh Culling. “Each of them brings crucial skills, backgrounds, and experience, positioning our firm to meet the evolving needs of our clients. Whether executing sharp public affairs campaigns, guiding clients through complex - [Dez Reads. Teamster Tactics, Crisis Controversies, Disinformation Dilemmas, Doomsday Luxuries, and WNBA Wins.](https://dezenhall.com/2024/07/dez-reads-teamster-tactics-crisis/) - For your poolside reading this week: Dez superstar Kaci Donegan makes her Dez Reads debut with a look at some of the fallout from the attempted assassination of Donald Trump; Steven Schelin examines the continued rise of the Teamsters in American politics; Jen Hirshon has something to say about the luxury apocalypse bunkers being built - [Internal Leaks: A Corporate Chronic Condition](https://dezenhall.com/2023/03/internal-leaks-a-corporate-chronic-condition/) - Leakers Gonna Leak! Anne Marie Malecha writes in Forbes about the rise of agenda-driven whistleblowers, what organizations can do to prevent leaks, be prepared for when they happen, and how they can manage through and get back to business. Read the article - [A workplace blunder requires fast action to protect your reputation](https://dezenhall.com/2008/03/a-workplace-blunder-requires-fast-action-to-protect-your-reputation/) - [Tips on How Wall Street Can Scuttle Paulson's Plan](https://dezenhall.com/2008/04/tips-on-how-wall-street-can-scuttle-paulsons-plan/) - [Patron's Death Puts Ruby Tuesday in Hot Seat](https://dezenhall.com/2008/07/patrons-death-puts-ruby-tuesday-in-hot-seat/) - [Bug me: Illinois gov has a Gary Hart moment](https://dezenhall.com/2008/12/bug-me-illinois-gov-has-a-gary-hart-moment/) - [The Lobbyist v. The New York Times](https://dezenhall.com/2009/01/the-lobbyist-v-the-new-york-times/) - [Obama: Managing His First Crisis](https://dezenhall.com/2009/02/obama-managing-his-first-crisis/) - [The Three Minute Manager](https://dezenhall.com/2009/03/the-three-minute-manager/) - [No Easy PR Fix for AIG's Bonus Blowback](https://dezenhall.com/2009/03/no-easy-pr-fix-for-aigs-bonus-blowback/) - [Confessions of a Damned Yankee](https://dezenhall.com/2009/04/confessions-of-a-damned-yankee/) - [The business guide to Congress](https://dezenhall.com/2009/04/the-business-guide-to-congress/) - [Will All Be Forgiven If Vick Leads the Eagles to Victory?](https://dezenhall.com/2009/08/will-all-be-forgiven-if-vick-leads-the-eagles-to-victory/) - [PR Pros: obama Has Lost Control of the Health-Care Message](https://dezenhall.com/2009/08/pr-pros-obama-has-lost-control-of-the-health-care-message/) - [PR Slinks Away from Defending Rendon](https://dezenhall.com/2009/09/pr-slinks-away-from-defending-rendon/) - [The Art of Blackmail](https://dezenhall.com/2009/10/the-art-of-blackmail/) - [Legal experts divided over handling of Letterman case](https://dezenhall.com/2009/10/legal-experts-divided-over-handling-of-letterman-case/) - [Art of the Shakedown](https://dezenhall.com/2009/10/art-of-the-shakedown/) - [Despite Rhetoric, Obama Has Limited Options To Boost Jobs](https://dezenhall.com/2009/11/despite-rhetoric-obama-has-limited-options-to-boost-jobs/) - [In The Rough: Tiger Woods is at the center of his first scandal](https://dezenhall.com/2009/11/in-the-rough-tiger-woods-is-at-the-center-of-his-first-scandal/) - [Crisis management experts question Woods' approach](https://dezenhall.com/2009/11/crisis-management-experts-question-woods-approach/) - [What Tiger Woods tells us about celebrity, privacy and our need to know](https://dezenhall.com/2009/12/what-tiger-woods-tells-us-about-celebrity-privacy-and-our-need-to-know/) - [The game Woods couldn't control](https://dezenhall.com/2009/12/the-game-woods-couldnt-control/) - [Why Accenture Had to Drop Tiger Woods](https://dezenhall.com/2009/12/why-accenture-hat-to-drop-tiger-woods/) - [Google wins praise for its defiance of China over censorship](https://dezenhall.com/2010/01/google-wins-praise-for-its-defiance-of-china-over-censorship/) - [Royal Caribbean Blasted for Continuing Stops in Haiti](https://dezenhall.com/2010/01/royal-caribbean-blasted-for-continuing-stops-in-haiti/) - [Runaway Cars Drive Toyota Into the Ditch](https://dezenhall.com/2010/01/runaway-cars-drive-toyota-into-the-ditch/) - [Toyota gets US grand jury subpoena for documents](https://dezenhall.com/2010/02/toyota-gets-us-grand-jury-subpoena-for-documents/) - [The "Great Communicator"](https://dezenhall.com/2010/03/the-great-communicator/) - [Joe Arpaio and Al Sharpton's immigration road show](https://dezenhall.com/2010/04/joe-arpaio-and-al-sharptons-immigration-road-show/) - [J&J's Tylenol Recalls Boost Dissident's Alternate History of the 1982 Cyanide Crisis](https://dezenhall.com/2010/05/jjs-tylenol-recalls-boost-dissidents-alternate-history-of-the-1982-cyanide-crisis/) - [BP, Toyota flunk damage control](https://dezenhall.com/2010/05/bp-toyota-flunk-damage-control/) - [BP PR blunders carry high political cost](https://dezenhall.com/2010/06/bp-pr-blunders-carry-high-political-cost/) - [Oil Spill Puts a Target on BP's Back](https://dezenhall.com/2010/07/oil-spill-puts-a-target-on-bps-back/) - [In Case of Emergency: What Not to Do](https://dezenhall.com/2010/08/in-case-of-emergency-what-not-to-do/) - [A Decade of Wooing Wins a Harlem Store for Target](https://dezenhall.com/2010/08/a-decade-of-wooing-wins-a-harlem-store-for-target/) - [The Year's Biggest Corporate Blunders](https://dezenhall.com/2010/11/the-years-biggest-corporate-blunders/) - [PR Pros Argue BofA Needs to Play WikiLeaks Defense](https://dezenhall.com/2010/12/pr-pros-argue-bofa-needs-to-play-wikileaks-defense/) - [FEATURE-Crisis management puts huge strains on firms, CEOs](https://dezenhall.com/2011/03/feature-crisis-management-puts-huge-strains-on-firms-ceos/) - [In Internet era, candidates forced to react fast on rumors](https://dezenhall.com/2011/05/in-internet-era-candidates-forced-to-react-fast-on-rumors/) - [The Wu Scandal: What Democrats Should Do](https://dezenhall.com/2011/07/the-wu-scandal-what-democrats-should-do/) - [Penn State's PR Nightmare](https://dezenhall.com/2011/11/penn-states-pr-nightmare/) - [Fact Check: GOP field flubs, big and small](https://dezenhall.com/2011/11/fact-check-gop-field-flubs-big-and-small/) - [Will Limbaugh Apology Quell Controversy?](https://dezenhall.com/2012/03/will-limbaugh-apology-quell-controversy/) - [How The Mike Daisey Fiasco Is Affecting Apple](https://dezenhall.com/2012/03/how-the-mike-daisey-fiasco-is-affecting-apple/) - [Elizabeth Warren's George Costanza moment](https://dezenhall.com/2012/07/elizabeth-warrens-george-costanza-moment/) - [The Immoral Science of Scandal](https://dezenhall.com/2012/07/the-immoral-science-of-scandal/) - [Confession is key to PED forgiveness](https://dezenhall.com/2013/01/confession-is-key-to-ped-forgiveness/) - [I See London, I See France: Lululemon Wears Crisis Well](https://dezenhall.com/2013/03/i-see-london-i-see-france-lululemon-wears-crisis-well/) - [Can Filner Spin his Way Out of This?](https://dezenhall.com/2013/07/can-filner-spin-his-way-out-of-this/) - [Finding Your Personal Capitol Hill Yoda](https://dezenhall.com/2013/07/finding-your-personal-capitol-hill-yoda/) - [3 Opinions On Whether Snowden Should Fight From Abroad](https://dezenhall.com/2013/08/3-opinions-on-whether-snowden-should-fight-from-abroad/) - [Favorable Publicity Can Be a Precursor to Controversy](https://dezenhall.com/2013/08/favorable-publicity-can-be-a-precursor-to-controversy/) - [Obamacare Glitches Becoming a PR Fiasco?](https://dezenhall.com/2013/10/obamacare-glitches-becoming-a-pr-fiasco/) - [GOP Hopes 'Obamacare' Woes Have Staying Power](https://dezenhall.com/2013/10/gop-hopes-obamacare-woes-have-staying-power/) - [Why Sebelius Will Keep Her Job For Now?](https://dezenhall.com/2013/10/why-sebelius-will-keep-her-job-for-now/) - [Tesla Under Fire: PR Pros Offer Tips for Agency-Averse Company](https://dezenhall.com/2013/11/tesla-under-fire-pr-pros-offer-tips-for-agency-averse-company/) - [Nigella Lawson: Another Chef Lands in the Soup](https://dezenhall.com/2013/12/nigella-lawson-another-chef-lands-in-the-soup/) - [Don't Judge Target Yet: Pro](https://dezenhall.com/2013/12/dont-judge-target-yet-pro/) - [New Jersey Gov. Christie to Address Scandals and Issues Facing State](https://dezenhall.com/2014/01/new-jersey-gov-christie-to-address-scandals-and-issues-facing-state/) - Eric Dezenhall tells CNN that Gov. Christie has already said all that he can say. What will be important going forward is clearing up any connection he may have to causing the gridlock on the George Washington Bridge. - [Obamacare Damage-Control Teams Seek to Calm Complaints](https://dezenhall.com/2014/02/obamacare-damage-control-teams-seek-to-calm-complaints/) - Eric Dezenhall states that a quick response from the Obamacare damage-control team could make a big difference. He mentions how detrimental the Internet/social media can be when used by motivated adversaries. - [Mozilla CEO Brendan Eich Steps Down](https://dezenhall.com/2014/04/mozilla-ceo-brendan-eich-steps-down/) - Eric Dezenhall is asked his thoughts on reputation-management as Mozilla CEO steps down for extremely conservative political views. He states that often he's asked to help soften the CEO's public stand. - [On the hot seat: GM's Barra deflects the hard questions.](https://dezenhall.com/2014/04/on-the-hot-seat-gms-barra-deflects-the-hard-questions/) - While some question General Motors CEO Marry Barra's "rope-a-dope" method of responding to the public, Eric Dezenhall tells us why it was the smart thing to do. - [Mozilla's Brendan Eich: Persecutor Or Persecuted?](https://dezenhall.com/2014/04/mozillas-brendan-eich-persecutor-or-persecuted/) - Eric Dezenhall speaks about Mozilla's former CEO, Brendan Eich and how his conservative political views cost him his career. Dezenhall explains why similar situations with other companies have resulted differently. - [A Disastrous Void: Why The MH370 Public Response Failed](https://dezenhall.com/2014/06/a-disastrous-void-why-the-mh370-public-response-failed/) - Dezenhall points out some common PR misconceptions. He then goes on to break down how flight MH370 was handled and why no news is often better than acting on news that may or may not be true. - [MH17 Crisis Response: Has Malaysia Airlines Learned From MH370 Disaster?](https://dezenhall.com/2014/07/mh17-crisis-response-has-malaysia-airlines-learned-from-mh370-disaster/) - [Will A Rebrand of Malaysia Airlines Help Turn It Around?](https://dezenhall.com/2014/07/will-a-rebrand-of-malaysia-airlines-help-turn-it-around/) - ['Hercules' actor's rant on Ferguson raises eyebrows](https://dezenhall.com/2014/08/hercules-actors-rant-on-ferguson-raises-eyebrows/) - Dezenhall interviewed about the blunt opinion expressed by Kevin Sorbo's on social media and if he can recover. - [Stars get trolled when they play pundits](https://dezenhall.com/2014/09/stars-get-trolled-when-they-play-pundits/) - In an interview about start who play pundits Dezenhall says entertainers have the right to free speech, but they don't have the right to be taken seriously." - [Obama Political Reset: Focus Elections on the Economy](https://dezenhall.com/2014/10/obama-political-reset-focus-elections-on-the-economy/) - [Obama Tries to Change the Subject](https://dezenhall.com/2014/10/obama-tries-to-change-the-subject/) - As Obama tries to shift focus onto an improving economy Dezenhall points out that "you can't change the subject when people don't want to." - [Note to Mary Barra: GM's Recalls Aren't Just a PR Problem](https://dezenhall.com/2014/10/note-to-mary-barra-ms-recalls-arent-just-a-pr-problem/) - Eric Dezenhall points out that GM CEO, Mary Barra should look to Apple CEO, Tim Cook and his handling of a recent crisis with one of their suppliers. Dezenhall also makes the point that Apple makes a product everyone loves and therefore can take a punch. - [PR Wizard Eric Dezenhall On Dealing With Scandal](https://dezenhall.com/2014/10/pr-wizard-eric-dezenhall-on-dealing-with-scandal/) - Eric Dezenhall joins HuffPost Live to discuss his new book, Glass Jaw on how to survive scandal. - [CDC Faces Yet Another Problem: A Tarnished Image](https://dezenhall.com/2014/10/cdc-faces-yet-another-problem-a-tarnished-image/) - Eric Dezenhall responds how the Centers for Disease Control and Prevention (CDC) can enhance their tarnished image. - [Pharmalot, Pharmalittle: We're Reading About Allergan, Ebola and...](https://dezenhall.com/2014/10/pharmalot-pharmalittle-were-reading-about-allergan-ebola-and/) - Eric Dezenhall's remarks on the CDC's tarnished image. - [Spin is Overrated: Crisis Communications for Members of Congress](https://dezenhall.com/2014/10/spin-is-overrate-crisis-communications-for-members-of-congress/) - Roll Call caught up with Eric Dezenhall to discuss how members of Congress (and staff) can better protect their reputations. - [Beware the angry birds](https://dezenhall.com/2014/10/beware-the-angry-birds/) - [How to Survive a Scandal](https://dezenhall.com/2014/10/how-to-survive-a-scandal/) - Eric Dezenhall sits down with Mother Jones to discuss how to survive a scandal do you apologize or do you strike back? - [Schumpeter: Beware the angry birds](https://dezenhall.com/2014/10/schumpeter-beware-the-angry-birds/) - In the social-media age, bosses’ careers are more vulnerable than ever points out The Economist. - [Monica Lewinsky breaks her silence … again. This time, it could take.](https://dezenhall.com/2014/10/monica-lewinsky-breaks-her-silence-again-this-time-it-could-take/) - She's baaack. Eric Dezenhall states Monica Lewinsky has credibility in the narrow context of internet scandal. - [Crisis and Context for Virgin Galactic](https://dezenhall.com/2014/11/crisis-and-context-for-virgin-gallactic/) - Richard Branson had it right when he complained about people who knew nothing about the crash of SpaceShipTwo diving in front of cameras to analyze what must have gone wrong in the Mojave Desert. Welcome, Sir Richard, to the “Fiasco Vortex,” a concept I write about in my new book, Glass Jaw: A Manifesto for - [Reputation protection and crisis management - Eric Dezenhall](https://dezenhall.com/2014/11/reputation-protection-crisis-management/) - Eric Dezenhall speaks to Radio New Zealand to discuss what goes on behind the scenes in reputation management. - [Bill Cosby hunkers down as scandal rages](https://dezenhall.com/2014/11/bill-cosby-hunkers-down-as-scandal-rages/) - Frazier Moore of AP asks Eric Dezenhall about the scandal surrounding comedian Bill Cosby. - [Eric Dezenhall on managing crisis, scandal and reputations in this digital age](https://dezenhall.com/2014/11/604/) - Eric Dezenhall is in the studio with Radio Times' Marty Moss-Coan on managing crisis, scandal and reputations in this digital age. - [Why Sony 'black eye' won't go away: Crisis manager](https://dezenhall.com/2014/12/why-sony-black-eye-wont-go-away-crisis-manager/) - Eric Dezenhall is featured on CNBC show SquawkBox to discuss the Sony hack attack as well as Sony executive, Amy Pascal. The Sony hack: It’s a scandal that has caused ridicule and people like to talk about it because they like to see the big shots get poked in the eye. - [What will the future hold for Sony’s Amy Pascal?](https://dezenhall.com/2014/12/what-will-the-future-hold-for-sonys-amy-pascal/) - Eric Dezenhall discusses his thoughts on the future of Amy Pascal and states, “among the things she has going for her is the power of context. She wasn’t attacked by someone with any moral authority.” - [Will 'chilling effect' of Sony mess dissipate now?](https://dezenhall.com/2014/12/will-chilling-effect-of-sony-mess-dissipate-now/) - Eric Dezenhall was interviewed by USA Today regarding the new type of crisis/ warfare being fought in the Sony/North Korea situation. - [Media Complicit in Manufacturing Political Crises](https://dezenhall.com/2015/01/media-complicit-in-manufacturing-political-crises/) - The old adage goes, “Where there’s smoke, there’s fire.” While the saying rings true, it often provides justification for a preordained conclusion. However, when crisis strikes – particularly political “scandals” – there is often nothing more fueling it than a smoke machine. This is due in large part to a collection of crisis creators who - [Controversy and Contrition: The Art of Crisis Management](https://dezenhall.com/2015/01/controversy-and-contrition-the-art-of-crisis-management/) - Eric Dezenhall was in the studio with Kojo Nnamdi (WAMU 88.5) to discuss the perception and reality of crisis management. - [Managing Scandal in a 24-Hour News Cycle at the Newseum](https://dezenhall.com/2015/01/managing-scandal-in-a-24-hour-news-cycle-at-the-newseum/) - The Inside Media event on 1/24/15 at the Newseum in which Eric Dezenhall was interviewed about Managing Scandal in a 24-Hour News Cycle as well as his book, “Glass Jaw: A Manifest for Defending Fragile Reputations in an Age of Instant Scandal.” is now available to listen to as a podcast or the episode may - [What time is the Super Bowl?](https://dezenhall.com/2015/01/what-time-is-the-super-bowl/) - Even if you are currently under a rock, by now you’re aware of the controversy surrounding the New England Patriots’ alleged deflating of footballs to gain an edge in the AFC Championship Game. The coverage of “Deflate-gate” has been ubiquitous and hysterical. A Google News search for “NFL Deflate gate” turns up 73 pages of - [Crisis managers say NBC News handling Brian Williams scandal well](https://dezenhall.com/2015/02/crisis-managers-say-nbc-news-handling-brian-williams-scandal-well/) - Eric Dezenhall was interviewed by the Washington Examiner on the NBC response to how it has handled the Brian Williams scandal. - [On 'Dursting': Why Media Prey Go on Camera](https://dezenhall.com/2015/03/on-dursting-why-media-prey-go-on-camera/) - For many who have watched HBO’s The Jinx and scratched their heads wondering why Robert Durst would do the interview, which, in turn, likely led to his arrest, Eric Dezenhall provides his four reasons on ‘Dursting’ - [A Look Back at the Target Breach](https://dezenhall.com/2015/04/a-look-back-at-the-target-breach/) - The Ghost of Crisis Past: Eric Dezenhall breaks down the effective and costly damage control campaign launched by Target to recover from the big 2013 cyber breach - [So, Rolling Stone Got it Wrong -- Now What?](https://dezenhall.com/2015/04/httpwww-realclearpolitics-comarticles20150416so_rolling_stone_got_it_wrong_-_now_what_126291-html/) - A newly authored piece by Eric Dezenhall written for Real Clear Politics on the practical aftermath of the Rolling Stone/UVA controversy. - [Hillary and the Virtues of Boring Damage Control](https://dezenhall.com/2015/04/hillary-and-the-virtues-of-boring-damage-control/) - "Endurance is the most unheralded form of genius." Eric Dezenhall on Hillary Clinton's damage control style. - [Baltimore Mayor's Failure to Be Seen, Communicate](https://dezenhall.com/2015/04/baltimore-mayors-failure-to-be-seen-communicate/) - After the 2008 presidential election, a Reagan Library spokesperson joked that the facility was really busy. You’d think the punch line was that conservatives were pining for their hero, but, in fact, it was the Obama team making request after request for copies of the Great Communicator’s speeches and photos. Why? Because they understood that governing requires - [Will Media Coverage Matter in Baltimore Trials?](https://dezenhall.com/2015/05/will-media-coverage-matter-in-baltimore-trials/) - Eric Dezenhall’s piece for Huffington Post regarding upcoming media coverage of the trial of Baltimore police officers charged with the death of Freddie Gray. - [Enough Spin: Here are Brady's Options](https://dezenhall.com/2015/05/enough-spin-here-are-bradys-options/) - Dezenhall provides his outlook on the three options for Tom Brady including the favorite amongst pundits, “come clean”. - [UNREDACTED With Rachel Marsden](https://dezenhall.com/2015/05/unredacted-with-rachel-marsden/) - Listen to Eric Dezenhall's May 19, 2015 segment with Rachel Marsden on her blog talk radio show UNREDACTED where they discuss his book, Glass Jaw. To listen to Eric's segment: Full show link to Episode #26 air date May 19, 2015 - [The Pats Pick Best of Their Bad Options](https://dezenhall.com/2015/05/the-pats-pick-best-of-their-bad-options/) - Eric Dezenhall’s view on why the New England Patriots are not fighting the NFL sanctions and why he agrees with Robert Kraft’s decision in this matter. - [The Age of Viral Recalls Is Just Beginning](https://dezenhall.com/2015/05/the-age-of-viral-recalls-is-just-beginning/) - In light of the Takata airbag recall, Dezenhall writes that we are living in an age of the "viral recall" as products are safer than before, but the variables in determining and publicizing product hazards have changed. - [Does FIFA Really Have a Crisis?](https://dezenhall.com/2015/06/does-fifa-really-have-a-crisis/) - Dezenhall argues that the FIFA crisis is more about the risk to corporate sponsors than a classic “image problem” drawing comparisons to the NFL. - [Sharing Good News About Bad News](https://dezenhall.com/2015/06/sharing-good-news-about-bad-news/) - In Dezenhall’s latest piece, he discusses how scandal targets need only to fit the archetype regardless if the allegations being batted around are true. - [Rachel Dolezal and Scandals of Schtick](https://dezenhall.com/2015/06/rachel-dolezal-and-scandals-of-schtick/) - Review Eric Dezenhall’s latest piece in which he discusses, using recent examples (Rachel Dolezal, Brian Williams, Sen. Elizabeth Warren), what happens to those with “narcissistic investments” in certain identities. - [Snoozing Through The Cardinals/Astros Hack](https://dezenhall.com/2015/06/snoozing-through-the-cardinalsastros-hack/) - “Crisis congestion…and a few other factors” postulates Eric Dezenhall is why the St. Louis Cardinals hacking into the Houston Astros has not become the latest obsessions for both the media and the internet. - [Symbols and Sacrifices in Post-Charleston Damage Control](https://dezenhall.com/2015/06/symbols-and-sacrifices-in-post-charleston-damage-control/) - Dezenhall maintains that symbols, memes and incendiary statements, once pulled into the controversy, become harder to defend due to the sheer volume of media attention. - [Put in an Impossible Position, Subway Is Navigating It as Well as Possible, Experts Say](https://dezenhall.com/2015/07/put-in-an-impossible-position-subway-is-navigating-it-as-well-as-possible-experts-say/) - Dezenhall quoted in AdWeek regarding the scandal involving Subway spokesperson Jared Fogle. - [Martha Stewart's Damage Control Win](https://dezenhall.com/2015/07/martha-stewarts-damage-control-win/) - Martha Stewart, a crisis management success story. Her brand took a hit, but she kept it under control and that’s why it’s called “damage control”. - [Eric Dezenhall at the Newseum](https://dezenhall.com/2015/07/eric-dezenhall-at-the-newseum/) - This July Eric Dezenhall spoke at the Newseum in Washington, D.C. With former Assistant Secretary of Defense Torie Clark about handling online attacks on brand and personal reputations. Sign up below to receive updates from Eric Dezenhall regarding speaking engagements and recently published articles. Sign Up Now - [Defining Damage Control in the Breach Epoch](https://dezenhall.com/2015/07/httpwww-huffingtonpost-comeric-dezenhalldefining-damage-control-i_b_7865104-html/) - Eric Dezenhall blogs about how the technology breaches over the last few weeks have replaced product recalls as the crisis management challenges of our present. - [Lion-killer dentist: Can his practice survive this?](https://dezenhall.com/2015/07/lion-killer-dentist-can-his-practice-survive-this/) - Headline News interviewed Eric for his insight on the viral public reaction to Walter Palmer, the dentist who killed Cecil the lion and ensuing backlash to his dental practice. - [When Moguls Collide With Politics](https://dezenhall.com/2015/07/when-moguls-collide-with-politics/) - Eric Dezenhall looks at how what makes a successful mogul does not necessarily make a successful politician with Presidential pursuits. - [Hillary Clinton's Foggy Mountain Breakdown](https://dezenhall.com/2015/09/hillary-clintons-foggy-mountain-breakdown/) - The Clinton email crisis is two-fold: bad facts and prior Clinton scandals. It's not about the mishandling of damage control, which he feels is a diagnostic error for which pundits cite the "bungling" of the "handling" as the key reason for the mess. - [Volkswagen Recall: Repairing The Carmaker's Reputation Will Take Years And Won’t Be Fixed By Firing The CEO](https://dezenhall.com/2015/09/volkswagen-recall-repairing-the-carmakers-reputation-will-take-years-and-wont-be-fixed-by-firing-the-ceo/) - The Volkswagen scandal will take years for the company to fix its reputation. It’s much more complicated that just firing the CEO. - [VW in the 'Fiasco Vortex'](https://dezenhall.com/2015/09/vw-in-the-fiasco-vortex/) - Will VW survive? Yes. But, they have to make it through the 'Fiasco Vortex'. The first step will be to accept that their challenges run deeper than public relations. - [What VW Needs To Do To Survive Its Biggest Scandal](https://dezenhall.com/2015/10/what-vw-needs-to-do-to-survive-its-biggest-scandal/) - Dezenhall on NPR: The VW crisis has to endure the predictable stations of marketplace penance and in the long term it will probably emerge successfully from its crisis. - [Take Surge Pricing to the Limit. Then Go Further.](https://dezenhall.com/2015/10/take-surge-pricing-to-the-limit-then-go-further/) - The New York Times’ John Schwartz asks Eric Dezenhall about why Martin Shkreli the Turing Pharmaceutical executive who raised its drug Daraprim price to $750 a pill from $13.50 was vilified so quickly. Read the article for Eric’s simple answer. - [What Volkswagen Is Doing Right and Wrong to Address Its Diesel Scandal](https://dezenhall.com/2015/10/what-volkswagen-is-doing-right-and-wrong-to-address-its-diesel-scandal/) - Eric Dezenhall is quoted in Automobile Magazine about what Volkswagen is doing to manage its diesel emissions scandal. - [Gutting Through the VW Crisis](https://dezenhall.com/2015/10/gutting-through-the-vw-crisis/) - Eric Dezenhall provides five points to debunk common misperceptions as they relate to the Volkswagen scandal. Eric goes on to say that he feels it’s not crisis management but it’s more akin to “crisis digestion” that VW is going through, and a stomach bug is never pretty! - [UNREDACTED, Rachel Mardsen](https://dezenhall.com/2015/11/unredacted-rachel-mardsen/) - Listen to Eric Dezenhall’s November 3, 2015 segment with Rachel Marsden on her blog talk radio show UNREDACTED where they discuss his book, Glass Jaw, Politics 2016 and the spin industry. To listen to Eric’s segment (starts at about 39:58) Full show link to EPISODE #50: A new cyberespionage campaign & U.S. presidential campaign - [Spare Us the Jeb Image Makeover](https://dezenhall.com/2015/11/spare-us-the-jeb-image-makeover/) - Jeb Bush hired an image consultant, but image makeovers rarely work in politics. The perception of the “packaged politician” i.e., Presidents Kennedy, Reagan and Obama is false. What is true is that these politicians already had mass appeal and were essentially in the right place at the right time when their attributes intersected with the - [Here’s Why Ben Carson Can Survive His Current Crisis](https://dezenhall.com/2015/11/heres-why-ben-carson-can-survive-his-current-crisis/) - The Fiscal Times asked Dezenhall if he thought Ben Carson would survive, after being on top, the scandal about his characterization of a West Point Scholarship. Dezenhall states, “This is a strange election season in that the old rules of thumb go right out the window when the electorate’s primarily goal is to express anger, - [Ben Carson Biography: Amid Media Scrutiny, Can Republican Presidential Candidate Keep Blaming The Press For Stories' Inconsistencies?](https://dezenhall.com/2015/11/ben-carson-biography-amid-media-scrutiny-can-republican-presidential-candidate-keep-blaming-the-press-for-stories-inconsistencies/) - Apologies don’t always work in modern divisive politics says Eric Dezenhall to the IB Times regarding the increased media scrutiny alleging that Ben Carson is being less than truthful. - [Chipotle Mexican Grill – Caught in the “Fiasco Vortex”](https://dezenhall.com/2015/12/chipotle-mexican-grill-caught-in-the-fiasco-vortex/) - America’s fast food darling, Chipotle Mexican Grill, is caught in America’s crisis du jour as the result of food contamination issues linked to hundreds of sick customers across 10 states. Chipotle is caught squarely in the “Fiasco Vortex” and rather than seeking to “come out ahead,” the company should be squarely focused on fixing operational - [Chipotle is stuck in a 'fiasco vortex'](https://dezenhall.com/2015/12/776/) - Chipotle is the latest company caught in the fiasco vortex. CNBC ran my commentary piece in which I discuss that when the allegations are severe enough such as they are with Chipotle (E. Coli and norovirus), and you add to this both old and new media hammering them with “volume, velocity and venom,” companies have - [Newseum lists their top 10 podcasts](https://dezenhall.com/2015/12/newseum-lists-their-top-10-podcasts/) - As 2015 winds down, I was pleased today that The Newseum listed on their Twitter account my January 2015 speaking engagement as one of their top 10 podcast episodes. If you didn’t get a chance to listen in person here’s a link to the podcast. The topic was Managing Scandal in the 24-hour News Cycle. - [In 2016, the messenger trumps the message](https://dezenhall.com/2016/01/788/) - The campaigns run by both Trump and Sanders are surprisingly successful, says, Steven Schlein, Senior Vice President because the lines on the chart of destiny are meeting and all they have to do is be themselves and seize the zeitgeist. Read the full article - [UNREDACTED, Rachel Marsden](https://dezenhall.com/2016/02/unredacted-rachel-marsden/) - Listen to Eric and Rachel Marsden discuss the current crop of candidates for the 2016 Presidential campaign and crisis management. Eric states that "everything we believe to be true is turned upside down." On the GOP side, Eric is astonished by the Republicans who have not found a way to attack Trump, and on the - [What’s a ‘win’ in a crisis situation?](https://dezenhall.com/2016/02/whats-a-win-in-a-crisis-situation/) - I’m often asked, “What’s a ‘win’ in a crisis situation?” And, “Are there times that there is just no saving the client?” It’s a pretty reasonable question, considering our 24-7 news cycle world. Quite simply, the primary goal for crisis managers is to try and change the minds of the general public and sway media - [Apple's Fight With FBI: Expert](https://dezenhall.com/2016/02/apples-fight-with-fbi-expert/) - CNBC’s Squawk Box had Eric on to discuss the Apple’s fight with the FBI. Watch the video and listen to why Eric believes Apple is the one company which defies every law of crisis management. - [Ubering Through Crisis](https://dezenhall.com/2016/02/ubering-through-crisis/) - It will be a combination of operational improvements and sheer endurance that will help Uber's crisis management, says Eric Dezenhall in his latest piece for Huffington Post regarding its handling of a driver who went on a killing rampage. Read the full article - [Eric Dezenhall On The GOP and Crisis PR In Cleveland](https://dezenhall.com/2016/03/eric-dezenhall-on-the-gop-and-crisis-pr-in-cleveland/) - Listen or read the Hugh Hewitt interview with Glass Jaw author, Eric Dezenhall where they discuss what the GOP ought to be doing in advance to prepare for an open convention, violence from protesters and corporate sponsorship at the convention. Eric criticizes the crisis cliché "get ahead of the story," which is one of those things that sounds wonderful, - [REVOLVING DOOR Dezenhall Resources Makes 2 Executive Hires](https://dezenhall.com/2016/04/886/) - Former Dezenhall employees, Josh Culling and James Hewitt return to the firm. Culling returns as a senior vice president after leaving the DC area for his hometown of Toledo, OH. Hewitt returns as a senior director after a role as deputy press secretary for the RNC. Read the article for the lowdown on what they’ve - [Behind the Headlines With Josh Culling](https://dezenhall.com/2016/04/894/) - Josh Culling, senior vice president at Dezenhall Resources shares his insight on what brands can do when a crisis arises; the role of social media in crisis communications and why he gets excited to use Snapchat. Read the full article - [Wall Street's Image Problem](https://dezenhall.com/2016/04/wall-streets-image-problem/) - CNBC asks Eric Dezenhall if Wall Street needs to rebrand its image after the primary voting exit polls in New York revealed that many Democrats and Republicans agreed Wall Street hurts the economy more than helps. Watch the video or read the article from the CNBC website - [The Wall Street Defense Is Back in Vogue](https://dezenhall.com/2016/05/the-wall-street-defense-is-back-in-vogue/) - The law firm at the center of the Panama Papers scandal is vigorously implementing the tried and true “Wall Street defense” - declaring loudly and repeatedly that making money is not, in fact, illegal. And it’s working, according to Dezenhall Resources’ Sam Jefferies. Read the full article - [Charisma & Damage Control at Tesla](https://dezenhall.com/2016/07/charisma-damage-control-at-tesla/) - Appearing on CNBC's Squawk Box to discuss the Tesla accident impact, Eric Dezenhall says charismatic visionaries such as Steve Jobs and Elon Musk are granted passes because they "crank out cool stuff." When asked about Musk's Twitter war with Fortune, Dezenhall says that Musk will fare better than a CEO of a more traditional publicly - [How Free Trade Died in the US – and Why the Same Could Happen in Britain Too](https://dezenhall.com/2016/08/how-free-trade-died-in-the-us-and-why-the-same-could-happen-in-britain-too/) - Free trade advocates in Britain should look to the US, where two historic trade deals have died, as a warning for their own political climate. Sam Jefferies, vice president at Dezenhall suggests that this was due to ineffective communications, which sealed the fate of the 12 nation TPP pact and what will be the end - [ERIC DEZENHALL On Swimmer Gate](https://dezenhall.com/2016/08/eric-dezenhall-on-swimmergate/) - Eric Dezenhall speaks with Hugh Hewitt regarding Ryan Lochte and the swimmer's Rio Olympic crisis. Hugh asks Eric what he would advise the swimmers, sponsors as well as the U.S. Olympic Committee. Listen to audio here - [Crisis Manager Weighs In On Ryan Lochte’s Situation](https://dezenhall.com/2016/08/crisis-manager-weighs-in-on-ryan-lochtes-situation/) - WBZ Radio featured Eric Dezenhall to discuss Ryan Lochte and the apology he released after claiming he was robbed at gunpoint. Eric states that apologies made during a crisis are always declared mismanaged by the media. Talking is what got Lochte into trouble and more talking is not the answer. - [Trump vs. Clinton: It's a Battle of the Brands](https://dezenhall.com/2016/08/trump-vs-clinton-its-a-battle-of-the-brands/) - INSIGHT: Eric Dezenhall’s commentary on CNBC regarding which presidential candidate, Hillary Clinton or Donald Trump, has the brand that will resonate better with voters this November. Read the full article - [Why Aetna Is Not a Villain](https://dezenhall.com/2016/08/why-aetna-is-not-a-villiain/) - Steven Schlein and Anne Marie Malecha comment that Aetna’s savvy business acumen should not be vilified by the media or federal government simply because they don’t like the fact they were outplayed. Aetna has broken no laws and its obligation is to its employees and shareholders. This "Aetna (and other insurers) is a villain" narrative being pushed - [Why Trump Can Get Away with Saying Anything](https://dezenhall.com/2016/08/why-trump-can-get-away-with-saying-anything/) - Why can Donald Trump seemingly say anything and get away with it? Eric Dezenhall comments on why there are different rules for different people and organizations in high-stakes communications. Read the full article - [Why Politicians Like Clinton Keep Their Health a Secret](https://dezenhall.com/2016/09/why-politicians-like-clinton-keep-their-health-a-secret/) - Powerful people such as Hillary Clinton keep secrets for a reason and sometimes it actually it works for them. Instead of being transparent they complicate. So, dare we ask, why does everyone maintain that transparency is the best crisis management strategy? Read the full article - [Executive Edge: CEOs under fire](https://dezenhall.com/2016/09/executive-edge-ceos-under-fire-cnbc/) - As Wells Fargo CEO John Stump, and Mylan CEO Heather Bresch testify before Congress this week their job will be relatively simple: Survive the proceedings. A Congressional hearing is not an investigative panel—it’s political theater, the most fun a Member of Congress can have. Watch the video - [Trump VS. Clinton: Battle of the Brands](https://dezenhall.com/2016/09/1062/) - Eric Dezenhall joins Maggie Lake (CNN) in which they discuss the brands of the two presidential nominees: Hillary Clinton’s brand is endurance and Donald Trump’s brand is ridicule. Watch the video - [Brangelina divorce: Temporary custody agreement worked out](https://dezenhall.com/2016/09/1067/) - Given the toxic publicity and leaks from anonymous sources so far surrounding the Brangelina divorce Eric Dezenhall gives his thoughts on Jolie’s preemptive divorce announcement and allegations about Pitt. Read the full article - [Companies Under Attack Hire Dezenhall Resources to Get Back to Business](https://dezenhall.com/2016/10/companies-under-attack-hire-dezenhall-resources-to-get-back-to-business/) - Huffington Post calls Dezenhall the “the firm companies hire to get back to business” Read the article - [Trump is ‘the marquee name in a horror show’](https://dezenhall.com/2016/10/trump-is-the-marquee-name-in-a-horror-show/) - Commentary on CNBC regarding what happens when a litigator comes face to face with an entertainer. The release of Hillary’s emails and Donald’s Access Hollywood video serve to reinforce what we already know about their styles. The crises resonate with people not because they are so shocking but rather because they validate what people believe - [Samsung committed the “cardinal sin of crisis management” – now trust in its entire brand is at risk](https://dezenhall.com/2016/10/samsung-committed-the-cardinal-sin-of-crisis-management-now-trust-in-its-entire-brand-is-at-risk/) - Samsung’s reputation is going the same route as its Galaxy Note 7 smartphones: down in flames. Dezenhall’s Josh Culling argues that Samsung has committed “the cardinal sin of crisis management” and provides some analysis on how the company can repair its brand and get back to business. Read the full article - [In Trump's 'Apprentice' run, reality wasn't what it seemed](https://dezenhall.com/2016/10/1057/) - Dezenhall quoted in AP story on Donald Trump's reality show, "The Apprentice," which served as his training ground for His campaign. Dezenhall says Trump was adept at two skills necessary to succeed on TV. Read the full article - [Will Samsung survive the exploding Galaxy disaster? This crisis expert weighs in](https://dezenhall.com/2016/10/will-samsung-survive-the-exploding-galaxy-disaster-this-crisis-expert-weighs-in/) - Commentary piece by Eric Dezenhall on what it’s really like to be embroiled in a corporate crisis – in this case, Samsung. (Not to mention some of the idiotic advice Samsung is given by pundits). Read the full article - [How to Do Business in the Treacherous China Market](https://dezenhall.com/2016/11/how-to-do-business-in-the-treacherous-china-market/) - General Motors Co. introduces the Buick Avista concept vehicle at the North American International Auto Show in Detroit on January 10. Sam Jefferies writes that Buick sold more than 1 million vehicles globally by the end of September, largely because of China. But, he says, for American businesses, crisis is inevitable in the country. It’s - [Insights: Election Results 2016](https://dezenhall.com/2016/11/insights-election-results-2016/) - November 8, 2016 yielded a new political landscape few expected. As U.S. citizens adjust to this new reality, so too must corporate America and industry. The Trump Administration will be more friendly to business. However, the media, parts of the culture, and non-governmental organizations will not. It will be business as usual for them. In - [Crisis Consultant Writes Novels to Recharge](https://dezenhall.com/2016/11/crisis-consultant-writes-novels-to-recharge/) - Writing works of fiction is the secret to how crisis manager, Eric Dezenhall handles the demands of running Dezenhall Resources. Wrapping up his seventh novel, a story about the murdered family of an African-American racketeer that took place in his neighborhood as a child. Dezenhall uses his alter-ego to solve problems, combat dangerous criminals and - [Revving Up Your Reputation](https://dezenhall.com/2016/12/revving-up-your-reputation/) - In the event of a crisis what can brand managers do to avoid reputational damage? Josh Culling provides an in-depth response as the playing field has shifted and corporate reputations are at stake. Read the PDF version of this article - [Yikes! Most CEOs aren’t prepared for Trump’s guerrilla-style attacks](https://dezenhall.com/2016/12/yikes-most-ceos-arent-prepared-for-trumps-guerrilla-style-attacks/) - What does big business hate? Controversy. In his latest piece, Dezenhall articulates his thoughts on how corporate America will handle being singled out by President/ President-elect Trump. Read the full article - ['Obama Out': President ending reign as pop culture king](https://dezenhall.com/2017/01/obama-out-president-ending-reign-as-pop-culture-king/) - Eric Dezenhall quoted in AP story on the downside of Obama’s domination of pop-culture. Read the article - [How Do Corporations Handle Trump's Tweets?](https://dezenhall.com/2017/01/how-do-corporations-handle-trumps-tweets/) - Eric Dezenhall joins Chuck Todd on Meet The Press Daily to discuss the options that companies have when they are under attack by President-elect Trump on Twitter. Watch the video - [The Scandal Videos That Weren’t](https://dezenhall.com/2017/01/the-scandal-videos-that-werent/) - Voracious consumers of scandal need to know that hotly rumored “telltale optics” rarely lead anywhere. The recent leaking of a Russian intelligence memo to Buzzfeed purporting President-elect Trump observing lurid acts at a Moscow hotel is what Eric Dezenhall calls the oldest and cheapest dirty trick in the book. Read the article - [Corporations Can Learn From How Trump Handles Critics](https://dezenhall.com/2017/01/corporations-can-learn-from-how-trump-handles-critics/) - Dezenhall Executive Vice President Steven Schlein says corporate America can learn from Donald Trump about how to manage critics. Read full article - [Trump’s Attacks on Outsourcing Put Companies on Guard](https://dezenhall.com/2017/01/trumps-attacks-on-outsourcing-put-companies-on-guard/) - Eric Dezenhall quoted in Wall Street Journal on companies that are not ready for Trump attacks on offshoring. Read the full article - [How CEOs Can Tame Trump and Protect Your Investments](https://dezenhall.com/2017/02/how-ceos-can-tame-trump-and-protect-your-investments/) - Read why Eric Dezenhall states to MarketWatch that companies pushed back on Trump's travel restrictions but have stayed largely silent on other issues. Read full article - [President Trump’s Tweets Have Companies Playing Defense](https://dezenhall.com/2017/02/president-trumps-tweets-have-companies-playing-defense/) - Corporations, says Eric Dezenhall, must prepare how to handle a public attack from Trump in this recent Wall Street Journal story. Read the full article - [Biglaw Hacked: The Crisis Is Coming](https://dezenhall.com/2017/02/biglaw-hacked-the-crisis-is-coming/) - In Morning Consult, Sam Jefferies examines recent revelations over data breaches at major law firms and the crisis response demanded for an industry that sells confidentiality as a core service. Read Full Article - [VIDEO - Dezenhall speaks at George Mason University](https://dezenhall.com/2017/03/video-dezenhall-speaks-at-george-mason-university-2/) - March 2017 WATCH the first fifteen minutes of Eric Dezenhall's keynote address on character assassination and reputational politics at George Mason University. He explained to the audience that his job as a crisis management professional is to define realistic objectives and why reputational attacks are on the rise. Please watch in full-screen mode - [Kendall Jenner: Is she 'complicit' or not in Pepsi ad fiasco?](https://dezenhall.com/2017/04/kendall-jenner-is-she-complicit-or-not-in-pepsi-ad-fiasco/) - Pulled Pepsi ad featuring Kendall Jenner is not a serious setback for her says Eric Dezenhall. Her brand is visibility and her job is to show up and look good. Nobody expects anything else from her. Read full article - [At Fox News, a wall of silence surrounds Bill O’Reilly](https://dezenhall.com/2017/04/at-fox-news-a-wall-of-silence-surrounds-bill-oreilly/) - The Dezenhall viewpoint on the scandal involving Bill O’Reilly and Fox News is that silence is the least bad option given the handful of variables we just don’t know about. “There is rarely a correlation between the greater quantity of communication and vindication." Glass Jaw Read full article - [How VW fared with its no-apology ads](https://dezenhall.com/2017/04/1164/) - Apologies mark the beginning of recovery, not the conclusion states Eric Dezenhall in his book, Glass Jaw. This remains true for VW and in this latest interview with Automotive News, Dezenhall says that the general perception out there is that an apology should do more than it actually does. Read full article - [WTOP Radio - O'Reilly Scandal](https://dezenhall.com/2017/04/wtop-radio-oreilly-scandal/) - Listen to Eric Dezenhall’s interview on WTOP on the O'Reilly scandal. - [Here's the one thing United CEO Oscar Munoz should not do](https://dezenhall.com/2017/04/1171/) - Commentary on petition to remove United CEO Oscar Munoz is just a stunt and bad for putting the company back on track. Read the full article - [What's Bill O'Reilly's Next Move?](https://dezenhall.com/2017/04/whats-bill-oreillys-next-move/) - Eric Dezenhall tells The Hollywood Reporter what he believes will be Bill O’Reilly’s approach to handling his sexual harassment scandal. Read the full article - [You're Going to Be Hacked. Here's How to Tell Everyone Without Destroying Your Company](https://dezenhall.com/2017/05/youre-going-to-be-hacked-heres-how-to-tell-everyone-without-destroying-your-company/) - Dezenhall's Sam Jefferies weighs in on the latest ransomware hacks and the response demanded by small businesses and start ups in the global cybersecurity arms race. Read the full article - [Shaking Up His Communications Staff Won't Solve Trump's Biggest Problems](https://dezenhall.com/2017/05/shaking-up-his-communications-staff-wont-solve-trumps-biggest-problems/) - The blaming, firing and resigning of communications people in the White House won’t solve the problems of Russia or knock out the impeachment chatter. Especially when the problems have been created by President Trump himself. Taking blame for things beyond your control has become a job requirement for today’s communications pros. Read the full article - [Uber Looks To Calm Outrage After Surge Pricing During London Attacks](https://dezenhall.com/2017/06/uber-looks-to-calm-outrage-after-surge-pricing-during-london-attacks/) - The negative backlash on social media to Uber’s surge pricing during the London Bridge attack is PR problem with an operational solution says Eric Dezenhall. Read the article on what Dezenhall thinks Uber should do in the future to address these types of problems. Read the full article - [Why Mixing Politics and Business Won't End Well for Your Company](https://dezenhall.com/2017/06/why-mixing-politics-and-business-wont-end-well-for-your-company/) - Dezenhall’s Sam Jefferies weighs in for Inc. Magazine on why companies should start upholding the separation of corporation and state. Read the full article - [Uber's Problems Continue as Board Member Resigns](https://dezenhall.com/2017/06/ubers-problems-continue-as-board-member-resigns/) - Interview with Squawk Box on Uber’s David Bonderman’s resignation after his inappropriate joke about women and the timing of the report by former U.S. attorney general Eric H. Holder Jr. on Uber's workplace culture. Watch the video - [Will A Leadership Shake-Up Drive Operational Change At Uber?](https://dezenhall.com/2017/06/will-a-leadership-shake-up-drive-operational-change-at-uber/) - Dezenhall Resources’ Anne Marie Malecha writes that the need for operational change is too often misdiagnosed as a PR problem. Example, Uber. In this latest piece Malecha points out there is no quick fix; it is getting to the core of the problem that got you into the crisis in the first place that will - [United Airlines: Trench Warfare Reaches Washington](https://dezenhall.com/2017/06/united-airlines-trench-warfare-reaches-washington/) - Dezenhall's Sam Jefferies weighs in on United Airlines' true crisis-a trench warfare attack in Washington. Read the article - [Kid Rock, The Rock, Caitlyn Jenner hint at politics — but what's in it for them?](https://dezenhall.com/2017/07/kid-rock-the-rock-caitlyn-jenner-hint-at-politics-but-whats-in-it-for-them/) - What’s in it for celebrities turning their attention to the political arena? Bigger celebrity, of course! Read the article - [Confronting Disruptors - One Marketplace Assault At A Time](https://dezenhall.com/2017/08/confronting-disruptors-one-marketplace-assault-at-a-time/) - Few adversaries are more motivated than a competitor. Blue Apron finds itself in a classic marketplace defense scenario and the latest victim of Amazon. While Amazon is a behemoth to go up against, Blue Apron can and should fight back. Read the article - [The Backlash to Trump’s Response to White Supremacists is Telling](https://dezenhall.com/2017/08/1206/) - President Trump’s initial reaction to the horror in Charlottesville violated the principle that the President should be a healer-in-chief during times of crisis. Read the article - [Trump Has Stamped the Passport of Corporations into the World of Race:...](https://dezenhall.com/2017/08/1210/) - Racial issues are the “cyanide pill of crisis management.” Nobody gets out of racial controversies in good shape. Consumer-oriented industries are at greater risk than heavy industry to scrutiny over their support of Trump. Watch the video - [Trump and the CEOs: Behind the Collapse of an Uneasy Alliance](https://dezenhall.com/2017/08/trump-and-the-ceos-behind-the-collapse-of-an-uneasy-alliance/) - Eric Dezenhall quoted on the perilous relationship between the President and the CEO’s of America’s top companies. Read the article - [Jeff Sonnenfeld on Equifax breach: This is a management failure](https://dezenhall.com/2017/09/jeff-sonnenfeld-on-equifax-breach-this-is-a-management-failure/) - The job in crisis management is to figure out what can be fixed in order to get back to business. Watch Eric on CNBC discuss the two things he thinks Equifax needs to do in light of this breach and it starts with fixing their website. Watch the video - [Where Do All the Disgraced CEO's Go?](https://dezenhall.com/2017/10/where-do-all-the-disgraced-c-e-os-go/) - As more C.E.O.s are fired, the New York Times' John Schwartz asks the question, where do they go and is there a secret island? To get help with this question he came to Eric Dezenhall for his expertise in this matter. Read the full article - [VIDEO: Dezenhall Tells Bernardo’s Story](https://dezenhall.com/2017/11/video-dezenhall-tells-bernardos-story/) - With Congress debating the fate of 700,000 undocumented immigrants brought to America illegally as young children, Dezenhall contextualizes the debate through the eyes of Bernardo Castro, a “Dreamer” living in Utah. Tasked with convincing conservative voters and their elected officials to support a permanent fix for young undocumented immigrants known as “Dreamers,” Dezenhall launched an - [Technology Failure of the Year: Equifax](https://dezenhall.com/2017/12/technology-failure-of-the-year-equifax/) - Equifax wins biggest tech fail of 2017 not just because of its massive security breach but because of its public response. “Fire the CEO” is the default strategy states Eric Dezenhall on their response. Read full article - [Why Crisis PR Faces a Crisis](https://dezenhall.com/2017/12/why-crisis-pr-faces-a-crisis/) - “Crisis management is at a crossroads” states Eric Dezenhall as he reflects on the past thirty years in what used to be called an offbeat business. Read the article - [When taking a beating is part of the job](https://dezenhall.com/2017/12/when-taking-a-beating-is-part-of-the-job/) - The job of corporate spokesperson can be likened to facing a firing squad--so why do it? Steven Schlein gives insight into the personality needed to take hits day in and day out and how this job has just gotten tougher. Click for original story A spokesperson can feel like he or she is in front - [Yelp Reviews Calling Trump Hotels 'Shitholes' Explode After President’s Reported Comments](https://dezenhall.com/2018/01/yelp-reviews-calling-trump-hotels-shitholes-explode-after-presidents-reported-comments/) - Eric Dezenhall on the Yelp reviewers who are using the platform to respond to President Trump’s reported use of the term “####holes” to refer to African nations and Haiti by calling Trump properties “####holes”. Read the full article - [Steve Wynn is not the whole brand: Dezenhall Resources CEO](https://dezenhall.com/2018/01/steve-wynn-is-not-the-whole-brand/) - Watch: Steve Wynn and the Wynn Board of Directors have very different objectives in handling the fallout from harassment allegations. The board will want to get back to business, Wynn...he just wants to keep his job. Steve Wynn is not the whole brand: Dezenhall Resources CEO from CNBC. - [Can Nashville Mayor Weather a Sex Scandal?](https://dezenhall.com/2018/02/can-nashville-mayor-weather-sex-scandal/) - It remains unclear how Megan Barry, Nashville Mayor, will weather the scandal involving her affair with a subordinate. There’s no magic crisis playbook says Eric Dezenhall – if “there really were a playbook everybody would use it.” But there are variables that are worth looking at. Read the full article - [Web Extra: Eric Dezenhall on Wynn Resorts PR Problem](https://dezenhall.com/2018/02/web-extra-eric-dezenhall-on-wynn-resorts-pr-problem/) - Wynn Resorts, says Eric Dezenhall to WBZ NewsRadio, is a company with assets that go beyond the man, Steve Wynn. And this is a very important point because it gives the company freedom to show consumers, regulators that that there can be changes. Listen to the rest of the interview to hear more of Dezenhall’s - [Eric Dezenhall on Oxfam Reputational Crisis](https://dezenhall.com/2018/02/web-extra-eric-dezenhall-on-oxfam-reputational-crisis/) - Managing corporate and government sponsors will be key to Oxfam staying afloat as it navigates itself through its reputational crisis. Eric Dezenhall states to CNN that Oxfam must address the stewardship of the money it receives going forward. - [Firms Reassess Involvement in Gun Industry in Wake of Florida Shooting](https://dezenhall.com/2018/02/firms-reassess-involvement-in-gun-industry-in-wake-of-florida-shooting/) - As companies consider their level of involvement with gun makers they will also need to differentiate between present media noise and what is wise from a consumer perspective says Eric Dezenhall to the Wall Street Journal. Read the full article - [Dezenhall Resources Names Four New Partners](https://dezenhall.com/2018/03/dezenhall-resources-names-four-new-partners/) - March 2, 2018 Washington, D.C. – Dezenhall Resources, Ltd. is pleased to announce that Steven Schlein, Maya Shackley, Josh Culling and Anne Marie Malecha have been named partners of the firm. Schlein, Executive Vice President, has been with the firm since 1999. He directs the firm’s business development and specializes in counseling clients facing intense - [Are Russian Bots Controlling Your Thoughts?](https://dezenhall.com/2018/03/opinion-commentary-are-russian-bots-controlling-your-thoughts/) - BE SKEPTICAL THAT BOTS ARE CONTROLLING OUR MINDS; there are vast differences between influence and control. The subliminal advertising campaigns (Gilbey’s Gin, Camel cigarettes) from Madison Avenue have disputable results in how effective they are in manipulating the mind – same goes for social media. There’s no question that social media has real power to - [Roseanne Barr return possible, but lesser platform likely](https://dezenhall.com/2018/05/roseanne_barr_dezenhall/) - Dezenhall talks to AP regarding the return of Roseanne Barr. Read the full article - [Midday Briefing: Eric Dezenhall Talks Trump's Helsinki Communications Crisis](https://dezenhall.com/2018/07/sirius_schiavone_dezenhall/) - Listen to interesting insights given by Eric who talked Louis Schiavone on Sirius XMs politics channel about the world of Trump. - [7 Habits Of Successful Crisis Management: Aligning Sales And Marketing In The Storm](https://dezenhall.com/2018/08/7-habits-of-successful-crisis-management-aligning-sales-and-marketing-in-the-storm/) - Nearly all organizations face crisis, Anne Marie Malecha offers provides practical insight to @Forbes as to what it takes to weather a storm and get back to business. Read the full article - [CBS has 'gold-standard' crisis management people, says expert](https://dezenhall.com/2018/09/1864/) - Eric Dezenhall, discusses how CBS is handling the allegations of sexual misconduct by CEO Les Moonves on Squawk Box. Watch the video clip here - [13 Do's And Don'ts For Handling A PR Crisis Over Unethical Leader Behavior](https://dezenhall.com/2018/09/13-dos-and-donts-for-handling-a-pr-crisis-over-unethical-leader-behavior/) - What do you do when someone who publicly represents a brand makes a gross misstep in the eyes of consumers? Don’t overpromise and underdeliver says Anne Marie Malecha to Forbes. This creates a second round of bad press. To read more of what Anne Marie says and other contributors read the full article. - [Crisis Management in Kavanaugh Battle](https://dezenhall.com/2018/10/crisis-management-in-kavanaugh-battle/) - Dana Perino had Eric Dezenhall on The Daily Briefing where they discuss high-stakes battles and Dezenhall’s new book, Best of Enemies. View the episode - [Agency Pros Weigh In On Nike's Controversial Kaepernick Campaign](https://dezenhall.com/2018/10/agency-pros-weigh-in-on-nikes-controversial-kaepernick-campaign/) - Some called Nike’s Colin Kaepernick campaign controversial. Dezenhall's Anne Marie Malecha argues that Nike carefully considered the potential backlash, understood consumer trends and ultimately avoided a reputational crisis. Read the full article - [Midterm Election Analysis: New Threats and Opportunities](https://dezenhall.com/2018/11/midterm-election-analysis-new-threats-and-opportunities/) - Following Tuesday’s midterm elections, we are dealing with a new political reality in Washington DC. Divided government will lead to legislative gridlock, but Democrats will use every tool at their disposal to hold the Trump Administration accountable and promote agenda. Control of the House gives Democrats the power to block legislation, conduct investigations, hold made-for-TV - [Midterm Election Analysis: New Threats and Opportunities](https://dezenhall.com/2018/11/midterm-election-analysis-new-threats-and-opportunities-2/) - Following Tuesday’s midterm elections, we are dealing with a new political reality in Washington DC. Divided government will lead to legislative gridlock, but Democrats will use every tool at their disposal to hold the Trump Administration accountable and promote agenda. Control of the House gives Democrats the power to block legislation, conduct investigations, hold made-for-TV - [‘I Was Young’ Isn’t an Excuse: Business Leaders Need to Revisit Yearbooks](https://dezenhall.com/2019/02/i-was-young-isnt-an-excuse-business-leaders-need-to-revisit-yearbooks/) - Anyone in a high profile job should conduct ‘opposition analysis’ on themselves to see if damaging pre-digital era images could come to light. Read the full story - [How Boeing Should Respond to the Ethiopian Airlines Crash](https://dezenhall.com/2019/03/ihow-boeing-should-respond-to-the-ethiopian-airlines-crash/) - Boeing needs to choose the best of its bad options in order to keep the airlines and the governments with them in order to survive. They have made a decision – with the help of the FAA – that because the aircraft is safe, they will prove it in everyday use in the U.S. first. - [Trump's Frequent & Erratic Tweeting Has Apparently Defanged His Twitter Account](https://dezenhall.com/2019/03/trumps-frequent-erratic-tweeting-has-apparently-defanged-his-twitter-account/) - Trumps tweets are not proving to have long-term damages to corporate brands, they are now just proving to be fleeting annoyances. Read the full article - [Create a Crisis, Capture a Unicorn](https://dezenhall.com/2019/04/create-a-crisis-capture-a-unicorn/) - Veteran New York Times journalist John Schwartz and Eric Dezenhall are conspiring to become wickedly rich by becoming disruptors in the crisis management industry – they want to be known as the Uber or AirBnB of Crisis Creation. And, yes, they’re joking. Read the article - [Crisis Management Expert Analyzes how Boeing is Handling Controversies](https://dezenhall.com/2019/06/crisis-management-expert-znalyzes-how-boeing-is-handling-controversies/) - This morning Eric spoke candidly with Squawk Box about the future of Boeing’s 737 Max and Boeing CEO Dennis Muilenburg. The Boeing crisis is at root an engineering crisis. Fix the plane, and everything else falls into place. Far too much emphasis is placed on CEO interviews, which are important, but always criticized for not - [The DNC Set Biden Up For Failure In First Debate](https://dezenhall.com/2019/07/the-dnc-set-biden-up-for-failure-in-first-debate/) - Dezenhall Resources, Fred Brown opines on Joe Biden’s first debate of the 2020 primary was objectively a failure. Biden was far from a crisp orator, looked unprepared for the attacks he faced and seemed out of touch with today’s liberal base. But even if he had made coherent points and artfully deflected criticism of his - [How the NBA Made A No-Win Situation Worse](https://dezenhall.com/2019/10/how-the-nba-made-a-no-win-situation-worse/) - Dezenhall Resources’ Mike Bova discusses how the NBA made a no-win situation worse by trying to have it both ways following their latest controversy in China. "When it comes to a crisis, your objective should be to end the lifecycle of the story. Don’t make things up, state your business standards, practices and values and - [It's Premature To Put Too Much Weight Into Boeing Test Pilot Messages...](https://dezenhall.com/2019/10/its-premature-to-put-too-much-weight-into-boeing-test-pilot-messages/) - Regarding the latest Boeing scrutiny, Eric Dezenhall offers that Boeing is facing two issues 1. Boeing needs to find a real solution to its engineering problem and 2. Boeing is caught up in the "theater of crisis management". The ultimate solution for Boeing will come with diagnosing and fixing the actual problem. Click to watch - [Boeing Takes Out Full-Page Ads Before CEO Testifies](https://dezenhall.com/2019/10/boeing-takes-out-full-page-ads-before-ceo-testifies/) - Boeing’s ads in newspapers ring hollow, according to some experts. But Dezenhall thinks they are a step in the right direction. Read the article - [Shaking Up Management May Not Solve Boeing’s Problems, Expert Says](https://dezenhall.com/2019/12/shaking-up-management-may-not-solve-boeings-problems-expert-says/) - Eric Dezenhall on Squawk Box this morning explains that "crisis management" is all about trying different things to see what will knock the crisis into remission. #Boeing has two options, according to Dezenhall, and a management shakeup is one he is skeptical of. Watch to hear why. Watch the video - [A Presidency of Two for Coronavirus: Trump Hands His Sidekick the Job of a Savior](https://dezenhall.com/2020/03/a-presidency-of-two-for-coronavirus-trump-hands-his-sidekick-the-job-of-a-savior/) - Eric Dezenhall says the rules of blame don’t apply to Trump as they would other presidents in light of Coronavirus. Read the article - [Trump Faces Toughest Crisis of Presidency in Coronavirus](https://dezenhall.com/2020/03/trump-faces-toughest-crisis-of-presidency-in-coronavirus/) - Eric Dezenhall provides the crisis management perspective on the Trump Administration handling of the Coronavirus pandemic. Read the full article - [Airlines May Obtain up to $50B in Government Aid Amid COVID-19: RPT](https://dezenhall.com/2020/03/2069/) - Eric Dezenhall discusses the 50B dollars in aid that the airlines have requested, the two things that everyone wants to hear in a public health crisis and what will get people to travel again once this virus recedes. Watch the video - [Why CEOs Give Up Their Salary During a Crisis](https://dezenhall.com/2020/03/why-ceos-give-up-their-salary-during-a-crisis/) - CEOs forgo their salaries during a crisis as a symbolic gesture. Read the full article - [Covid-19 Demands Corporate Experts Unbound by Modern PR Fetishes](https://dezenhall.com/2020/04/covid-19-demands-corporate-experts-unbound-by-modern-pr-fetishes/) - Nobody wants to be the person who manages a crisis. Read the article - [Health Experts Pushed to Side at Trump Briefings](https://dezenhall.com/2020/04/health-experts-pushed-to-side-at-trump-briefings/) - Keeping America’s top health officials at bay and Trump out front is a strategy that has consistently worked for Trump throughout his career so why wouldn’t it work again? says Eric Dezenhall. Read the article - [Crisis Management in the Age of Instant Scandal and Cultural Chaos](https://dezenhall.com/2020/04/crisis-management-in-the-age-of-instant-scandal-and-cultural-chaos/) - Anne Marie Malecha, Partner and Executive Vice President of Dezenhall Resources, dispels popular crisis clichés in this video which was part of a larger presentation, “Crisis Management in the Age of Instant Scandal and Cultural Chaos", given to ASAE’s Marketing Membership and Communications Conference (MMCC) April 29, 2020. - [Chronicle of a Pandemic Foretold: Learning From the COVID-19 Failure—Before the Next Outbreak Arrives](https://dezenhall.com/2020/05/chronicle-of-a-pandemic-foretold-learning-from-the-covid-19-failure-before-the-next-outbreak-arrives/) - Having seen first-hand for many years how business leaders and policymakers act in crisis -- or in the case of COVID-19 don’t act -- Foreign Affairs quotes Eric Dezenhall. Dezenhall states that the problem is structural and what behavioral economists call “hyperbolic discounting” – opting for the short-term rewards of doing nothing over the long-term - [Massive Nationwide Protests Are Not The Time To Push Your Brand](https://dezenhall.com/2020/06/massive-nationwide-protests-are-not-the-time-to-push-your-brand/) - Civil unrest is NOT a branding opportunity, writes Eric Dezenhall for Business Insider, especially in the wake of tragedy. Corporations that believe self-serving opinion research risk angering multiple constituencies. Recall the 2017 Pepsi ad featuring Kendall Jenner, where she hands a cop a Pepsi while being cheered on. The commercial was pulled as it was - [Trump’s Leadership is Tested in time of Fear, Pandemic](https://dezenhall.com/2020/07/trumps-leadership-is-tested-in-time-of-fear-pandemic/) - Trump doesn’t know how to pivot? To Trump, altering direction is weakness, or, as Eric Dezenhall says, “the equivalent of running down Pennsylvania Avenue in high heels and a tutu.” Read the article - [Swamp Monsters? Red Tails? Gridlock? What might NFL call DC?](https://dezenhall.com/2020/07/swamp-monsters-red-tails-gridlock-wh/) - On the possible name change for the Washington Redskins, Eric Dezenhall offers a lighthearted kicker, including The Washington Covfefes to AP today. Read the article - [15 Words Or Phrases That Send The Wrong Message During A Crisis](https://dezenhall.com/2020/08/15-words-or-phrases-that-send-the-wrong-message-during-a-crisis/) - Anne Marie Malecha provides a favorite Dezenhall word NOT to use in times of crisis to Forbes on their list of words that send the wrong message during a crisis, read on to find which word. Read the article - [16 Business Strategies For Dealing With ‘Fake News’](https://dezenhall.com/2020/08/16-business-strategies-for-dealing-with-fake-news/) - There is a lot of trite (or inadequate) business advice out there, including in this article. However, Dezenhall's Executive Vice President, Anne Marie Malecha, offers battle-tested counsel that's at the heart of what helps us win for our clients. Read the article - [Trump in ‘Fiasco Vortex’ According to Washington Crisis Expert](https://dezenhall.com/2020/10/trump-in-fiasco-vortex-according-to-washington-crisis-expert/) - If you’ve read Eric Dezenhall’s book, Glass Jaw: A Manifesto for Defending Fragile Reputations in an Age of Instant Scandal you know the term, “Fiasco Vortex”. The coronavirus outbreak has thrust Trump’s presidency into a fiasco vortex says Dezenhall. And all attempts to mitigate the crisis are destroyed with fiasco becoming the only development people - [Our Take on the 2020 Election](https://dezenhall.com/2020/11/our-take-on-the-2020-election/) - Our take is that by necessity, moderation is back. Moderate policies, moderate rhetoric, and moderate politicians will rule the next few years. Policies will be influenced by centrists working together and trying to get votes from both parties. Washington advocacy groups and special interests will have to adjust accordingly. Businesses that understand the new environment - [Trump Putting Democracy to the Test After his Loss to Biden](https://dezenhall.com/2020/11/trump-putting-democracy-to-the-test-after-his-loss-to-biden/) - With Trump’s continued refusal to accept the election results many, including Obama, have begun to question how top Republicans continue to follow Trump and humor his efforts to discredit the election. So why? Eric Dezenhall puts forth a solid reason why in the article below. Read the article - [Dominion Employees Latest to Face Threats, Harassment in Wake of Trump Conspiracy](https://dezenhall.com/2020/11/dominion-employees-latest-to-face-threats-harassment-in-wake-of-trump-conspiracy/) - Speaking to ABC News regarding Dominion Voting Systems security concerns in light of Trump’s allegations of fraud, Dezenhall points out the challenges and what the company should do first and foremost in this situation. Read the article - [Some Officials Flout Their Own Restrictions](https://dezenhall.com/2020/12/some-officials-flout-their-own-restrictions/) - Speaking to CNN regarding politicians caught on camera practicing, “do as I say and not as I do,” Eric Dezenhall says there are two things Americans hate, superiority and hypocrisy. Watch the video - [Shame On PR Firms That Dump Their Fossil Fuel Clients](https://dezenhall.com/2021/01/shame-on-pr-firms-that-dump-their-fossil-fuel-clients/) - It’s a low-blow to a client in crisis, a client whose industry is being vilified that you drop them -after taking their money for years- due to mounting activist group pressure. Writing a stinging attack of big agencies, COO of Dezenhall Resources, Steven Schlein posits that the big agencies cannot honestly communicate for clients in - [Why Fake News is Here to Stay](https://dezenhall.com/2021/01/why-fake-news-is-here-to-stay/) - Character assassination, writes Eric Dezenhall, author of the new novel, False Light (available February 2021) and CEO of Dezenhall, is the weapon of our age; the only things that have changed since the times of our barbaric ancestors are the technologies of attack and the false belief that we’re more advanced than they were. Read the article - [Building & Protecting Your Digital Presence During the COVID-19 Pandemic](https://dezenhall.com/2021/01/building-protecting-your-digital-presence-during-the-covid-19-pandemic/) - Your firm's online reputation is a strategic endeavor that any business with an online appearance should be reviewing, says Anne Marie Malecha to GoodFirms. Having a positive digital reputation baseline will help clients weather crises. Read this article for more insights into building and protecting your digital online reputation. - [Character Assassination Ruins The Little People Too](https://dezenhall.com/2021/02/character-assassination-ruins-the-little-people-too/) - In his latest piece, Eric Dezenhall dives into character assassination and what he perceives to be problems surrounding “cancel culture” and its lasting implications Read the article - [How Ralph Northam Paved the Way for Andrew Cuomo to Keep Office](https://dezenhall.com/2021/03/how-ralph-northam-paved-the-way-for-andrew-cuomo-to-keep-office/) - Eric Dezenhall did an interview explaining that the old playbook of falling on the sword amidst scandal is not a reliable standard as is evidenced by Governor Northam who fought back and survived. Read the article - [Cuomo’s Uphill Battle](https://dezenhall.com/2021/03/cuomos-uphill-battle/) - People survive scandals when we want them to. Commentary by Eric Dezenhall. Read the article - [Meyer Lansky and the Perfect Capitalist Myth](https://dezenhall.com/2021/07/meyer-lansky-and-the-perfect-capitalist-myth/) - The new movie about Meyer Lansky, “Lansky,” tackles the man as a myth and meme of capitalism. This approach piqued my curiosity as fake news about him has swirled for years, and as the author of a book on Lansky, I separate fact from fiction. Read the article - [14 Ways To Measure The Impact Of A Company’s Crisis Response](https://dezenhall.com/2021/08/14-ways-to-measure-the-impact-of-a-companys-crisis-response/) - Offering the Dezenhall take, Anne Marie Malecha provides to Forbes her insight into how to measure the impact of a crisis response. Read the article - [The Media Stonewalls on the Steele Dossier](https://dezenhall.com/2021/12/the-media-stonewalls-on-the-steele-dossier/) - An oped Eric Dezenhall wrote for the Wall Street Journal about media behavior when they get nicked for peddling misinformation. Read the article - [Corporations Donated Millions to Lawmakers Who Voted to Overturn Election Results](https://dezenhall.com/2022/01/corporations-donated-millions-to-lawmakers-who-voted-to-overturn-election-results/) - Asked to comment on political donations to lawmakers who voted against certifying the 2020 election, Eric Dezenhall told the New York Times that heavily regulated corporations need to be able to defend themselves from multiple threats and need congressional support. Read the article - [16 Of The Biggest Faux Pas Companies Can Make On Social Media](https://dezenhall.com/2022/04/16-of-the-biggest-faux-pas-companies-can-make-on-social-media/) - Marketers love social media, but it can be an organization’s Achilles heel in a crisis. More from Anne Marie Malecha in Forbes. Read the article - [Court Leak Is Catnip For Those Who Love A Juicy DC Whodunit](https://dezenhall.com/2022/05/2373/) - “You have to promise not to tell anyone” is the beginning of the end of leak anonymity, says Eric Dezenhall to the Star Tribune on DC’s latest leak. Read More - [14 Tips For Navigating Corporate Crisis Communications In 2022](https://dezenhall.com/2022/05/14-tips-for-navigating-corporate-crisis-communications-in-2022/) - If an organization finds itself embroiled in a crisis, it's critical to properly diagnose the crises before launching your communications plan, Dezenhall’s Anne Marie Malecha tells Forbes. Read the article - [Hulu changes policy, will begin accepting issue ads, says Axios' Sara Fischer](https://dezenhall.com/2022/07/hulu-changes-policy-will-begin-accepting-issue-ads-says-axios-sara-fischer/) - Eric Dezenhall spoke to Squawk Box today about the controversial Hulu issue advertising policies. Watch the clip: - [Ye expressed 'entire portfolio of thought' that can't be explained away, says Eric Dezenhall](https://dezenhall.com/2022/10/ye-expressed-entire-portfolio-of-thought-that-cant-be-explained-away-says-eric-dezenhall/) - Eric Dezenhall on Squawkbox this morning: You cannot advise people like Ye, formerly known as Kanye West, whether they are mentally ill or otherwise because their life experience has taught them they are right. Big companies are not set up to manage situations like this, so they have little choice but to bounce the troublemaker. - [Dezenhall Resources Adds New Staff](https://dezenhall.com/2022/12/dezenhall-resources-adds-new-staff/) - Dezenhall Resources Expands Staff and Services Announces New Hires and Senior Promotions Washington – Dezenhall Resources announced four new hires today, senior-level staff promotions and the expansion of client services. New hires include: Patrick Burgwinkle joins as Vice President. Burgwinkle comes from the Democratic Senate Campaign Committee, where he served as Senior Communications Strategist. - [Elon Musk and Donald Trump: 2 Disrupters Face a Reckoning](https://dezenhall.com/2022/12/elon-musk-and-donald-trump-2-disrupters-face-a-reckoning/) - What Trump and Musk have in common that is now catching up with them is having dealt with the true consequences of failure. Read the article - [14 Smart Strategies To Proactively Prepare For A PR Crisis](https://dezenhall.com/2023/02/14-smart-strategies-to-proactively-prepare-for-a-pr-crisis/) - Read why Anne Marie Malecha tells Forbes if organizations can only do one thing to prepare for a crisis it's to have a multidisciplinary crisis team at the ready. Read the article - [Dezenhall Resources Announces Transition Plan](https://dezenhall.com/2023/03/dezenhall-resources-announces-transition-plan-to-next-generation-of-partners/) - Dezenhall Resources Announces Transition Plan to Next Generation of Partners Sale of firm will finalize in 2028 Washington, D.C. – Dezenhall Resources, Ltd., one of the nation’s leading crisis management firms, today announced an agreement that will lead to a full ownership of the company by partners Anne Marie Malecha and Josh Culling in - [Biden's 2024 Campaign Risks Becoming a Meme Explosion](https://dezenhall.com/2023/04/bidens-2024-campaign-risks-becoming-a-meme-explosion/) - President Joe Biden's bid for re-election raises concerns about how he will navigate social media in a polarized and rightward-shifting landscape, highlighting the importance for candidates to control their message online. As a crisis management firm, we understand the risks of viral moments and memes that can quickly cause a public relations spiral and tarnish - [Ron DeSantis, Welcome to the Flub Club](https://dezenhall.com/2023/05/ron-desantis-welcome-to-the-flub-club/) - Can't say it better than our Chairman: “It's going to be damaging – because people think in symbols,” says Eric Dezenhall, a veteran Washington PR expert whose business is damage control. “Fails are funny, They are considered symbolic of what the person is. And ridicule is more powerful than hate.” Full story here - [Beer and Trump Indictments](https://dezenhall.com/2023/06/beer-and-trump-indictments/) - “I truly believe it's the survival of the unfittest these days,” growled Yellowstone’s ranch boss, John Dutton, portrayed by Kevin Costner. TV’s Dutton sees his family’s birthright being absorbed by a world he doesn’t understand — or want to understand. When running for governor of Montana, Dutton campaigns, “I am the opposite of progress. I am the wall it bashes against.”This may be - [Biden is Determined To Say As Little As Possible About Trump's Indictment](https://dezenhall.com/2023/06/biden-is-determined-to-say-as-little-as-possible-about-trumps-indictment/) - Thirty-seven charges against Trump – many are saying, “they got him now." Eric Dezenhall isn’t so sure and feels the smarter Dems think it's smart for Biden to remain quiet. Read the article - [17 Tips For Companies That Choose To Express Support For Social Causes](https://dezenhall.com/2023/06/17-tips-for-companies-that-choose-to-express-support-for-social-causes/) - In today’s polarized society, companies must think carefully before choosing to go public with a strong political or social message. EVP Anne Marie Malecha offers tip number 2 in Forbes latest list of practical advice. Read the article - [Companies Are Seeking To Become Our Moral Tutor In The ‘Woke’ Movement, Says Eric Dezenhall](https://dezenhall.com/2023/07/companies-are-seeking-to-become-our-moral-tutor-in-the-woke-movement-says-eric-dezenhall/) - Some companies are going beyond the sweet spot of acceptable engagement on social issues, causing outrage. While sometimes taking stands is helpful, other times consumers do not want corporations to be our moral tutors. - [How To Master The Art Of Reputation Management](https://dezenhall.com/2023/08/how-to-master-the-art-of-reputation-management/) - EVP Anne Marie Malecha in Forbes. Reputation management is about controlling or shifting perception in a world where perception is at least nine tenths of reality. Given our cultural obsession with judging others’ choices, often by standards we don’t hold ourselves to, reputation management is one of the fastest growing disciplines in the communications field. - [Trump and His Allies Learn the Art of the Mug Shot, One Flag Pin and Scowl at a Time](https://dezenhall.com/2023/08/trump-and-his-allies-learn-the-art-of-the-mug-shot-one-flag-pin-and-scowl-at-a-time/) - Is there an art to taking a mugshot? Eric Dezenhall weighs in on mug shots and the message they may send. Read the article - [36 Years Strong: Dezenhall's Continuous Innovation and Growth](https://dezenhall.com/2023/12/36-years-strong-dezenhalls-continuous-innovation-and-growth/) - Dear friends, As our firm closes out its 36th year in business, I find myself reflecting even more than normal on not only the successes and challenges of the last 12 months, but on the entirety of Dezenhall Resources’ existence. The media, crisis and political landscape has evolved so drastically over the past four - [A Career 'Death Watch' For Boeing CEO Dave Calhoun Is Not The Answer, Says Eric Dezenhall](https://dezenhall.com/2024/01/a-career-death-watch-for-boeing-ceo-dave-calhoun-is-not-the-answer-says-eric-dezenhall/) - Eric Dezenhall was on Squawk Box to discuss the reputation and credibility of Boeing in light of the latest Being 737 Max-9 issues. Watch the clip below. - [Celebrating Journalism and Democracy with the National Press Foundation](https://dezenhall.com/2024/02/celebrating-journalism-and-democracy-with-the-national-press-foundation/) - One of my favorite classes at the University of Minnesota was an elective journalism law and ethics course. Ironically, I never wanted to be a journalist in the trenches of reporting the news, but I always knew the news was important and had a deep respect for The First Amendment and - [Dezenhall Resources Hires Colby Nelson](https://dezenhall.com/2024/02/dezenhall-resources-hires-colby-nelson/) - Colby Nelson joins Dezenhall Resources as VP. He was previously senior external relations director at AARP. At AARP, he built their issues management practice and led earned media efforts. He brings with him valuable experience managing internal communications for a large organization like AARP, a growing need for a lot of businesses and organizations facing - [Crisis Communication and the Legal Department](https://dezenhall.com/2024/02/crisis-communication-and-the-legal-department/) - Surviving a crisis is all about internal alignment, communication protocols, and self-care. Our CEO, Anne Marie Malecha, joined Stacy Bratcher on the Legal Department podcast to discuss the importance of adapting to the evolving media scene and collaborating with legal teams. Clear objectives, early communication, and a strong crisis team are key. - [Slow Horse Crisis Management](https://dezenhall.com/2024/03/slow-horse-crisis-management/) - One of my favorite books and TV series is Slow Horses, created by Mick Herron. It deals with a group of MI5 (British domestic security) agents who are the rejects of the intelligence world. I have affection for the “slow horses” because there are parallels to those of us who, for some reason, went into - [Dez Reads. The Value of Dog Walks, Billy Joel's AI Innovation, a Historic Moon Landing, Netflix's Boxing Bet, and much more.](https://dezenhall.com/2024/03/dez-reads-the-value-of-dog-walks/) - Welcome to this week's edition of Dez Reads, where we delve into the subtleties of everyday life, from the joy and duty of dog ownership to the pioneering junction of technology and music and the significant strides in space exploration. But there's more – discover Dublin, Ohio's ingenious marketing charm, the pressing environmental and political - [Anne Marie Malecha, CEO of Dezenhall Resources: Strategically Navigating Hot Button Issues](https://dezenhall.com/2024/07/anne-marie-malecha-ceo-of-dezenhall-resources-strategically-navigating-hot-button-issues/) - Madam Policy Podcast CEO, Anne Marie Malecha, spoke to Madam Policy Podcast on many topics which included: How operations should drive high-stakes communications, The role of communications in politics and policy, and When and how a company should weigh in on hot button issues. You can also listen here. - [What Should Boeing Do to Repair Its Damaged Reputation?](https://dezenhall.com/2024/07/what-should-boeing-do-to-repair-its-damaged-reputation/) - Adweek Eric Dezenhall spoke to AdWeek about the uphill battle Boeing faces in restoring its brand reputation and that they need to fix the engineering-based issue before anything else. Read Full Article ## Pages - [Dezenhall Resources: Crisis Management](https://dezenhall.com/) - Dezenhall Resources, Ltd. is one of the most trusted public affairs and crisis management firms and first practitioners of the crisis management discipline. - [The Team](https://dezenhall.com/team/) - Crisis Management Team - Our veteran team leverages decades of experience in solving complex challenges. We are former investigative reporters and... - [Careers](https://dezenhall.com/careers/) - Careers. Dezenhall Resources is always looking for creative thinkers, big-idea generators, curious strategists, and top-notch doers. If that sounds like you and you want to work in a fast changing environment as part of a dynamic team at the forefront of crisis management and public affairs, please send your resume to careers@dezenhall.com. Open Roles. - [Reputation Nation](https://dezenhall.com/podcast/) - PODCAST REPUTATION NATION Welcome to Reputation Nation, the podcast that pulls back the curtain on corporate crises and reputation management. Join our hosts, Stacy Bratcher - a savvy corporate lawyer and Anne Marie Malecha - a seasoned crisis management expert, as they dissect the headlines, scandals, regulatory actions, and cultural headwinds shaping today’s business landscape. - [Crisis Management News & Insights](https://dezenhall.com/news-and-insights/) - Dezenhall Resources: Crisis Management news & insights - [Privacy Policy](https://dezenhall.com/privacy-policy/) - Privacy Policy Last Updated: June 2, 2023 This Privacy Policy describes the ways in which information about you may be collected, used, disclosed, transferred and stored by Dezenhall Resources, LTD (hereinafter referred to as “Dezenhall”). To better protect your privacy, we provide this notice explaining Dezenhall’s online information practices and the choices you can make - [What We Do](https://dezenhall.com/what-we-do/) - Dezenhall Resources - Crisis Management - In nearly every industry, big and small organizations count on Dezenhall Resources when the stakes are at... - [Contact Us: Crisis Management](https://dezenhall.com/contact-us/) - Thank you for your interest in connecting with the pioneers in the crisis management discipline. Dezenhall's veteran team is well-positioned to help... - [All News & Insights](https://dezenhall.com/all-news-and-insights/) - Crisis Management news and insights from Dezenhall Resources - [The Firm](https://dezenhall.com/who-we-are-the-firm/) - Who We Are THE FIRM Since the 1980s, we've been behind the scenes, shaking up countless industries and guiding numerous organizations through challenges both big and small. With our unique, people-first approach to strategy and a powerful arsenal of data-driven tactics, Dezenhall is prepared to take on any challenge. The Dezenhall difference. We believe in - [Crisis Communications Case Studies](https://dezenhall.com/case-studies/) - A representative sample of case studies of the challenges Dezenhall Resources has been presented with... Crisis Communications Firm - [Accessibility](https://dezenhall.com/accessibility/) - Accessibility Introduction At Dezenhall Resources, Ltd., we are committed to ensuring accessibility for all individuals, regardless of their abilities or disabilities. We strive to make our website user-friendly and accessible to as many people as possible. This Accessibility Policy outlines our commitment to accessibility and the steps we take to ensure a positive experience for ## Announcements - [Expert Insights Straight To Your Mailbox.](https://dezenhall.com/announcement/expert-insights-straight-to-your-inbox/) - EXPERT INSIGHTS STRAIGHT TO YOUR Mailbox. Sign up to receive thought-provoking analyses on all things crisis communications, reputation management, and public affairs from the best in the business. Whether you’re a communications professional who wants to stay up to date on the modern media arena or a business executive looking for actionable insights to drive brand ## Careers - [Associate](https://dezenhall.com/career/associate-2/) - Dezenhall Resources, Ltd. is seeking a full-time Associate to join our dynamic and growing team in Washington, DC or remotely. Our team works in a highly collaborative, results-oriented, fast-paced, and fun environment that values mentorship and offers great opportunities for talented and driven employees to grow and advance. We value strategic thinking, a sense of urgency, integrity, flexibility, - [Senior Director](https://dezenhall.com/career/senior-director-3/) - Dezenhall Resources, Ltd. is looking for a full-time Senior Director to join our dynamic and growing team in Washington, DC or remotely. Our team works in a highly collaborative, results-oriented, fast-paced, and fun environment that values mentorship and has great opportunity for talented and driven employees to grow and advance. We value strategic thinking, a sense of - [Senior Vice President](https://dezenhall.com/career/senior-vice-president/) - Dezenhall Resources, Ltd. is seeking a full-time Senior Vice President to serve as a leader within the firm. Based in Washington, DC or remotely, this role is for a seasoned communications and public affairs professional who is ready to advance the business’s competitiveness and profitability across all functions. Our team works in a highly collaborative, results-oriented, fast-paced, and fun environment that values mentorship and offers great opportunities for ## Case Studies - [Flipping the Political Script](https://dezenhall.com/case-studies/flipping-the-political-script/) - Creative and Digital Persuasion Flipping the Political Script Our Client A businessman and philanthropist were interested in providing a pathway to permanent residence for the “Dreamers” – young people who were brought illegally to America by their parents when they were small children. The Issue Immigration is a polarizing issue, but when President Trump signaled - [Injecting Doubt in the Competition](https://dezenhall.com/case-studies/injecting-doubt-in-the-competition/) - Creative and Digital Persuasion Injecting Doubt in the Competition Our Client A Fortune 100 pharmaceutical company specializing in different therapeutic areas. The Issue A competitor in the aesthetics industry launched a new product that directly threatened the market share of a significant product in our client’s portfolio. The Challenge The market for these products was - [Pushing Back on a Detrimental Merger](https://dezenhall.com/case-studies/defense-government-contracting-pushing-back-on-a-detrimental-merger/) - Issues Management and Advocacy Pushing Back on a Detrimental Merger Our Client Fortune 150 international government and defense contracting firm. The Issue In a vertical integration move, one of the largest defense contractors announced plans to purchase one of the only remaining specialty suppliers left in the market. This purchase threatened to destabilize our client’s - [Creating a Self-Sustaining Media Narrative to Advance Litigation](https://dezenhall.com/case-studies/creating-a-self-sustaining-media-narrative-to-advance-litigation/) - Research and Insights Creating a Self-Sustaining Media Narrative to Advance Litigation Our Client A global mining company focused on earth minerals. The Issue Our client sought government permission to extract American natural resources crucial to the electrification of our domestic economy. After years of due diligence and outreach from the client to a large and - [Fending Off An Agenda-Driven Internal Revolt](https://dezenhall.com/case-studies/fending-off-an-agenda-driven-internal-revolt/) - Crisis Management and Mitigation Fending Off An Agenda-Driven Internal Revolt Our Client A national non-profit network providing direct aid and support to individuals who have experienced specific types of trauma, as well as state and federal advocacy. The Issue A small faction of employees was trying to incite negative media attention about our client in - [Navigating Media Scrutiny During Pandemic Politicization](https://dezenhall.com/case-studies/navigating-media-scrutiny-during-pandemic-politicization/) - Navigating Media Scrutiny During Pandemic Politicization - Developing crisis management protocols to address media and political scrutiny. - Dezenhall Resources - [Reimagining Operational Strategy to Maximize Value and Minimize Risk](https://dezenhall.com/case-studies/reimagining-operational-strategy-to-maximize-value-and-minimize-risk/) - Executive Advisory Reimagining Operational Strategy to Maximize Value and Minimize Risk Our Client A global pharmaceutical company on the cutting edge of research and development in a fast-growing market segment. The Issue A cross-functional team with differing goals and objectives, often in direct competition with the goals of another department, had limited visibility into other - [Strategic Preparation for Union Negotiations](https://dezenhall.com/case-studies/strategic-preparation-for-union-negotiations/) - RESEARCH & INSIGHTS Strategic Preparation for Union Negotiations Our Client A major food producer. The Issue The company faced union organizations and negotiations in a number of their US-based plants. The Challenge With some plants newly organized and others eyeing unionization, challenging and even hostile negotiations were almost certain in the company’s future. Our client - [Brokering a Fair Deal In the Detroit Bankruptcy](https://dezenhall.com/case-studies/litigation-financial-services-brokering-a-fair-deal-in-the-in-the-detroit-bankruptcy/) - Litigation Communication Brokering a Fair Deal in the Detroit Bankruptcy Our Client One of the largest creditors holding Detroit municipal bonds. The Issue Detroit was forced into bankruptcy with $19 billion in debt. Our client had hundreds of millions of dollars at stake. The Challenge The politics were heavily weighed against our client. The media, - [Stopping a Wall Street Short Seller](https://dezenhall.com/case-studies/financial-services-stopping-a-wall-street-short-seller/) - Crisis Management and Mitigation Stopping a Wall Street Short Seller Our Client A private equity firm that is traded on NASDAQ. The Issue A well-known short seller was waging a public campaign to drive down our client’s stock price, including filing and publicizing a Security and Exchange Commission (SEC) complaint against the firm. The Challenge - [Significantly Limiting Liability and Reputational Harm](https://dezenhall.com/case-studies/significantly-limiting-liability-and-reputational-harm/) - Litigation Communication Significantly Limiting Liability and Reputational Harm Our Client A large, prestigious university on the West Coast. The Issue The largest (at the time) federal class action litigation related to a doctor accused of abusing patients on their campus medical facilities over the course of more than a decade. The Challenge Months before we - [Preventing a Consumer Product Ban in the EU](https://dezenhall.com/case-studies/preventing-a-consumer-product-ban-in-the-eu/) - Issues Management and Advocacy Preventing a Consumer Product Ban in the EU Our Client Ancillary industry trade organization. The Issue Included in a larger environmental package being considered by the European Union were provisions that would create new onerous regulations that would change the labeling of consumer products, terming them as hazardous, and that threatened - [Preparing for Operational Disruption](https://dezenhall.com/case-studies/global-manufacturing-preparing-for-operational-disruption/) - Crisis Management and Mitigation Preparing for Operational Disruption Our Client A Fortune 500 corporation that operates globally with extensive manufacturing and service operations, a complex supply chain, and a customer base that includes private and government entities. The Issue A geographically decentralized senior leadership team needed to figure out how to respond to the very - [Inoculating An Activist Campaign](https://dezenhall.com/case-studies/inoculating-an-activist-campaign/) - Issues Management and Advocacy Inoculating An Activist Campaign Our Client A leading global paper, consumer goods, and personal care product company. The Issue A coalition of prominent environmental activist organizations waged a boycott campaign aimed at stopping our client from sourcing certain raw materials in one of its major supply chains. The Challenge Our client - [Turning the Tables on Activist Media](https://dezenhall.com/case-studies/turning-the-tables-on-activist-media/) - Litigation Communication Turning the Tables on Activist Media Our Client A prominent direct-to-consumer dietary supplement producer The Issue The nature of this company’s direct-to-consumer business model leads to more interaction with its consumers, including consumers who want to report adverse effects. When consumers report their adverse effect claims, the company reports them to the FDA’s ## Reputation Nation - [9. Fast Four: Brand Backlash, Bot Wars, & Heists in the Headlines](https://dezenhall.com/reputation-nation/9-fast-four-brand-backlash-bot-wars-heists-in-the-headlines/) - On this week’s Fast Four episode, Reputation Nation hosts Anne Marie Malecha and Stacy Bratcher break down the Cracker Barrel rebrand backlash and why monitoring and mitigating online bot-driven narratives matters more than ever. They move through the Louvre jewel heist’s operational fallout, what Twitch’s federal defamation suit could mean for creators, and how Katy - [8. Lively v. Baldoni: Controversy, Concessions & Celebrity Communications (Taylor’s Version)](https://dezenhall.com/reputation-nation/8-lively-v-baldoni-controversy-concessions-celebrity-communications-taylors-version/) - In the series finale of the Lively v. Baldoni saga, Reputation Nation hosts , Anne Marie Malecha and Stacy Bratcher dissect the headlines, crisis moments, and reputational fallout from one of Hollywood’s most watched legal battles. From Blake Lively’s lengthy post-trial statement and Taylor Swift’s rumored deposition to the strategic choices facing Justin Baldoni, this - [7. Lively v. Baldoni: Subpoenas, Stakeholders, & Legal Strategy](https://dezenhall.com/reputation-nation/7-lively-v-baldoni-subpoenas-stakeholders-legal-strategy/) - On this episode of Reputation Nation, Anne Marie Malecha and Stacy Bratcher take you straight into the heart of the Lively v. Baldoni showdown, focusing on the role of subpoenas, the impact stakeholder interests have on legal decisions, and the strategy behind each move in this ongoing dispute. They break down how tactical filings and - [6. Lively v. Baldoni: Lawsuits, Leaks, and Receipts with Defamation Expert Joe Meadows](https://dezenhall.com/reputation-nation/6-lively-v-baldoni-lawsuits-leaks-and-receipts-with-defamation-expert-joe-meadows/) - Reputation Nation hosts Anne Marie Malecha and Stacy Bratcher return for part 2 of the Blake Lively vs. Justin Baldoni series with defamation expert Joe Meadows to explore how lawsuits, leaks, and “receipts” collide in court and the media. From the timing of administrative complaints to the strategic use of litigation websites and selective disclosures, - [5. Lively v. Baldoni: Media Strategy, Missteps, & Reputational Fallout](https://dezenhall.com/reputation-nation/5-lively-v-baldoni-media-strategy-missteps-reputational-fallout/) - Reputation Nation hosts Anne Marie Malecha and Stacy Bratcher examine high stakes litigation through the Blake Lively v. Justin Baldoni case, exploring the critical relationship between legal strategy and crisis communications when every filing makes headlines and every statement goes viral. They break down why “no comment” is never neutral, crisis management as a containment - [4. Fast Four: The Reality, Ethics, and Risks of AI.](https://dezenhall.com/reputation-nation/4-fast-four-the-reality-ethics-and-risks-of-ai/) - Reputation Nation hosts Anne Marie Malecha and Stacy Bratcher examine how AI is reshaping crisis, regulatory, and reputation landscapes, spotlighting Penske Media’s antitrust lawsuit alleging Google’s AI Overviews siphon traffic from outlets like Rolling Stone and threaten digital media economics. They break down a federal ruling that lets Particle Health’s antitrust claims proceed against Epic - [