The Power of Landscape Analysis in Public Affairs: Understanding the Political and Cultural Factors at Play


Big brands, firms, and political campaigns tend to gravitate towards hiring employees who live around urban centers on the East and West coasts. For years, this has been the trend, bringing jobs and young Americans away from the middle of the country. While there are many logical reasons for this – more college graduates, more amenities to offer employees (sports teams, concert venues, etc.), and easier access to airports, to name a few – it’s given rise to an issue all its own.

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