Eric Dezenhall was interviewed by the Washington Examiner on the NBC response to how it has handled the Brian Williams scandal.
Eric co-founded Dezenhall Resources, Ltd. in 1987 and today serves as the company's CEO. Prior to starting the firm, Eric worked at an international public relations agency and a political consulting firm. Today, he is a frequent guest commentator on national public affairs programs and is widely quoted in leading news publications. Eric was named one of Business Insider's 25 most influential PR People Behind the Scenes of Corporate America. Please watch this video of Eric discussing the "Fiasco Vortex", a theme he explores in his recent publication GLASS JAW.
When an insignificant story becomes a cause célèbre, we get the call. Before a stock plummets, sponsors bolt, or a digital age posse shows up with a rope, we get the call. Dezenhall Resources, Ltd. is the nation’s leading, high-stakes, crisis-management firm based in Washington, D.C. We know how hostile attention affects the news cycle and public opinion, and how public opinion can affect your personal status or marketplace. When everything that really matters is at stake, we get the call.